📦
435
Total Reviews
🔍
189
Packaging Related
43.4% of total
😊
359
Positive Reviews
😐
11
Neutral Reviews
😞
65
Negative Reviews
15
Defects Detected

Emotional Intelligence Analysis

Emotion distribution across all reviews

Positive

😊 Satisfaction 123
😄 Joy 85
🙏 Appreciation 27
😌 Relief 7

Neutral

😐 Neutral 95

Negative

😤 Frustration 9
😔 Disappointment 86
😡 Anger 3
🤢 Disgust 0

PACKAGING KEYWORD FREQUENCIES

Hover over words to see their frequency in reviews

All Review Images

1-10 of 0 images
Product Reviews
Showing 435 of 435 reviews
VM
5.0/5
Reviewed in the United States on October 12, 2025
I made the switch to this detergent because of recurring skin sensitivity in my family, and it has made a significant difference. My main priority was finding a product without the dyes and perfumes that are common irritants, and this Tide formula fits the bill perfectly. It is completely fragrance-free and clear, which gives me confidence that we’re not exposing our skin to unnecessary chemicals. After several weeks of use, any issues with skin irritation have completely disappeared. I was initially a bit concerned that a "gentle" detergent might not have the same cleaning power as traditional formulas, but those worries were unfounded. This detergent handles all of our regular laundry loads with ease, from everyday clothes to more soiled items. It works effectively in both warm and cold water washes and rinses out completely. I haven’t noticed any residue left on the fabrics, and our clothes come out feeling soft and genuinely clean. This has become our household's standard detergent. It delivers a thorough clean without compromising on being gentle for those with sensitive skin. It simply does its job very well, providing peace of mind and clean laundry without any problems. It’s a straightforward and effective product that lives up to its name.
Packaging Related
disappointment
Convenience Usability
Nicholas Duncan.
5.0/5
Reviewed in the United States on January 28, 2026
I have used tide most of my life and have lived the clean I get from the product and the over all smell is good as well, this product while eliminating all smell offers the same clean otherwise and I believe it is a little cheaper than the regular for people with skin allergies would recommend hands down, for people who do not have allergies that appreciate good smelling clothes I would stick to the original tide detergent
Packaging Related
satisfaction
Convenience Usability
N. Obbards
5.0/5
Reviewed in the United States on December 31, 2025
The product works and is great for sensitive skin and people with scent allergies it sensitivity. On the other hand, the packaging and delivery be Amazon is atrocious. I came home to a leaking box that managed to get everywhere. When I opened it, I discovered an inch and a half of liquid and absolutely no packaging at all in the box, just the product with a broken lid. After a far too difficult exchange process where I was originally told to ship it back, I managwd to contact a representative that took 20 minutes for a 2 minute resolution and a new one was sent out the following day. The second package had some brown butcher paper for packaging, but was also damaged in transit and I discovered a small crack on the bottom, causing it to slowly leak. I do not recommend buying this from Amazon.
Packaging Related
disappointment
Durability
Review image
Seth H.
5.0/5
Reviewed in the United States on November 3, 2025
Amidst the ceaseless rhythm of life’s labors, where garments bear the dust of toil and the scent of passing days, I discovered a quiet deliverance in Tide Free & Gentle. It is not a brash cleanser, perfumed with false gaiety or sharp intent, but a tender spirit—pure, uncolored, and kind to both fabric and flesh. Its touch upon the linen is like that of a clear brook running through an untouched glen, cleansing without cruelty, softening without artifice. When poured, it flows with a serene consistency, neither frothing nor stinging the senses. Within the wash, it performs its work unseen yet certain, drawing forth the soil and sorrow of use until each thread breathes again with a modest freshness. There is no harsh perfume to betray its hand—only the quiet honesty of clean cloth, cool and unburdened. For the skin that recoils from lesser brews, this detergent is a balm: gentle as the morning mist, faithful as the tide from which it takes its name. One might almost call it maternal in its benevolence—protecting, purifying, restoring. And when the laundry, once sullied, emerges pale and renewed, I feel a hush of gratitude—small, perhaps, yet sincere. For in this unassuming bottle lies a lesson the world forgets too easily: that true strength may dwell in gentleness, and that the purest kind of cleanliness is that which soothes as it redeems.
Packaging Related
disappointment
Freshness Integrity
Debbie Lee Wesselmann
5.0/5
Reviewed in the United States on March 16, 2026
I love that this Tide Free & Gentle has in unscented and free of dyes, making it perfect for my grandson's and my sensitive skin. Previously, I had been using All's version, but, while I find All to be just as good for sensitive skin, Tide is slightly more effective when it comes to tough stains. Whites and colors both come out bright. Cold water washing is just as effective as warm. My washing machine takes HE detergent only, and this Tide is indeed concentrated. Especially since I have a septic system, I need a detergent that is gentle. This checks all the boxes.
Packaging Related
disappointment
Kurt Ishee
4.0/5
Reviewed in the United States on February 24, 2026
The problem is several items in box, Amazon agent only used six sheets of toilet paper to stabilize the multiple items. Fortunately none damaged.
Packaging Related
frustration
Durability
Matthews
5.0/5
Reviewed in the United States on February 10, 2026
I have eczema, so scented detergents can really irritate my skin, especially with delicate clothing. Tide Free & Gentle works perfectly — no strong smells, no irritation, and my clothes come out clean. I also love that it’s nationally recognized as safe for eczema-prone skin. Feels reassuring knowing I can wash my clothes without worrying about flare-ups. Highly recommend for anyone with sensitive skin!
Packaging Related
joy
Convenience Usability
Atomica Dagger
5.0/5
Reviewed in the United States on March 9, 2026
Cleans well. Dissolves easily. No scent. Great value
satisfaction
JS
5.0/5
Reviewed in the United States on March 15, 2026
Only detergent i use. Also use the sports laundry sanitizer by clorox. Haven't needed any other products but a stain remover that duplicates as a cleaning aid and a gentle detergent for delicate or special items. Very light scent. Good value and big bottle. Dissolves well in the water and doesn't stick to clothes. Easy to use.
Packaging Related
disappointment
Convenience Usability
Mom of Four Towes
5.0/5
Reviewed in the United States on February 23, 2026
I use this detergent faithfully. I have four kids and a UPS driving husband, I am washing frequently. I have good luck with stain removal - I always throw a little Borox and Arm and Hammer in every load to ensure good results. The bottle this comes in is easy to handle and a good size, I can easily handle the weight (I wouldn't want to at 70/80 years old). The detergent dissolves nicely and I never have any remains on my clothes.
Packaging Related
disappointment
Convenience Usability
Anonymous
5.0/5
Date not available
No review text available
neutral
Steve Fink
5.0/5
Reviewed in the United States on March 8, 2026
My favorite laundry detergent! Great for people with allergies- no dyes or perfumes. Clothes look and feel soft after washing. Doesn't cause colors to bleed like other detergents. Very pleased
satisfaction
Aesthetics Branding
Kindle Customer
5.0/5
Reviewed in the United States on March 25, 2026
Like the free and clear. Cleans well.
neutral
RLH
5.0/5
Reviewed in the United States on March 21, 2026
My best laundry detergent right at my door
joy
Valerie Rafferty
5.0/5
Reviewed in the United States on March 20, 2026
Always one of the best for sensitive skin
joy
Donald H.
5.0/5
Reviewed in the United States on March 13, 2026
Works good and no stinky perfume. Also cheaper than stores
satisfaction
Amazon Customer
5.0/5
Reviewed in the United States on March 13, 2026
Love my Tide, easy on your skin. Cleans great
joy
Convenience Usability
Never received it
5.0/5
Reviewed in the United States on March 7, 2026
Tide is great on clothes for washing and smell good too. The price is great on Amazon
satisfaction
JKK
5.0/5
Reviewed in the United States on March 18, 2026
Liked
neutral
Alexis A.
5.0/5
Reviewed in the United States on January 31, 2026
We have to use detergent that is free of stuff, due to allergic reactions. This does not have a scent, and does not irritate our skin. We prefer Tide, because it still gets the stains out while also providing the free & clear that we need. We never have issues with leakage, the product always arrives sealed and leak free. The convenience of this just arriving at our door rather than having to go get it, is great!!
Packaging Related
satisfaction
Freshness Integrity
Kindle Customer
5.0/5
Reviewed in the United States on March 5, 2026
Works excellent no difference than the regular with all the perfumes
satisfaction
Arg
5.0/5
Reviewed in the United States on January 21, 2026
I never noticed how much fragrance bothered me until I consciously tried to get away from it. Everything from my sheets to my clothing has been overly perfumed and I have found that sleeping without unnecessary scents is actually more relaxing. This tide replaced my previous tide, and I have not noticed any difference in cleanliness, only that it does not affect the feel and cleanliness of my laundry. So far I'm really happy with this product and intend to continue to purchase it.
satisfaction
Trinity Banks
5.0/5
Reviewed in the United States on February 9, 2026
We really like this Tide detergent. We all have sensitive skin, and thos soap causes no reaction on our skin. Also nice to use a more pure product. Tide gets clothes cleaner than any other free & gentle laundry soap we use.
neutral
Brian
5.0/5
Reviewed in the United States on February 11, 2026
Works really well, seems to work better than regular Tide. Clothes still smell good, and I feel better about using it for the whole family.
satisfaction
Suzy
5.0/5
Reviewed in the United States on February 12, 2026
Easy to use no drip spout,’eco friendly! Laundry comes out smelling fresh and clean! I recommend.. good value for the money
Packaging Related
satisfaction
Convenience Usability
Ikky
5.0/5
Reviewed in the United States on February 25, 2026
Pretty good price
satisfaction
Donna F. McCullough
5.0/5
Reviewed in the United States on February 17, 2026
This is an easy order for me. I’m glad it was delivered cause it’s heavy.
relief
Convenience Usability
J
5.0/5
Reviewed in the United States on February 17, 2026
I'm happy, detergent came leak free.
Packaging Related
satisfaction
Freshness Integrity
UtahRecluse
5.0/5
Reviewed in the United States on January 26, 2026
For one person, this item has lasted almost a year. Very satisfied with cleaning capacity. I pour into smaller bottle because I do not have a spot to set it up and place it near washer.
Packaging Related
satisfaction
Convenience Usability
Pfw
5.0/5
Reviewed in the United States on February 17, 2026
Cleans well. Free and clear.
neutral
Demi
5.0/5
Reviewed in the United States on January 26, 2026
I was worried that the "scent-free" detergent wouldn't get my husband's work clothes to actually smell clean, but it did! It made hus clothes smell fresh, go minor stains out, and kept his clothes feeling soft.
disappointment
Freshness Integrity
Mike Appignani
4.0/5
Reviewed in the United States on February 4, 2026
Free and clear are good for people with sensitive 🥺 skin good product
satisfaction
Product tester
5.0/5
Reviewed in the United States on February 19, 2026
Good
satisfaction
margaret pavao
5.0/5
Reviewed in the United States on February 17, 2026
Great gentle
satisfaction
Shoplifter
4.0/5
Reviewed in the United States on January 15, 2026
I like the Tide Free & Gentle line so far. I haven’t had any kind irritation to my skin or anything. It’s not too strong but still manages to get clothes good and clean.
disappointment
Convenience Usability
Nguyen Lam
5.0/5
Reviewed in the United States on January 26, 2026
Love this tide because of free-dye. My clothes are clean and I did not produce so much dye waste into the environment so I am very happy about that.
joy
Sustainability Materials
Amazon Customer
5.0/5
Reviewed in the United States on January 28, 2026
This is excellent, and doesn't trigger my eczema as others do. Cleans well, and I never need a stain remover. The only laundry detergent I use!
disappointment
Jerome P. Lukas
5.0/5
Reviewed in the United States on February 13, 2026
Always good and reliable
satisfaction
L Rush
5.0/5
Reviewed in the United States on January 28, 2026
I love this! It is odorless, cleans well, great size and price. I received it promptly and it was packaged well. Thanks!
Packaging Related
joy
Convenience Usability
Dan N
5.0/5
Reviewed in the United States on December 26, 2025
During the winter, my skin gets especially dry, and I often struggle with eczema and contact dermatitis. Since switching to Tide Free & Gentle Liquid Laundry Detergent, I’ve noticed a big difference. My clothes and bedding feel very soft without irritating my skin, and I’ve experienced fewer flare-ups even in the dry winter heat. It cleans well, smells neutral, and gives me peace of mind knowing it’s free of dyes and perfumes. I plan to continue using this year-round—it’s become a winter essential for my sensitive skin.
neutral
Amazon Customer
5.0/5
Reviewed in the United States on February 9, 2026
Great for customers with eczema
satisfaction
LMK
5.0/5
Reviewed in the United States on January 24, 2026
Consistent product that cleans well (unlike many other free and clear brands) and is good for children with sensitive skin. Worth the money. Highly recommend.
satisfaction
doreen
5.0/5
Reviewed in the United States on February 3, 2026
Excellent product , cleans well, fragrance free & cost effective!
satisfaction
Tyree McDuff
5.0/5
Reviewed in the United States on February 3, 2026
Doesn’t make me itch, keeps the clothes clean and fresh 10/10
neutral
Freshness Integrity
Chris Ball
5.0/5
Reviewed in the United States on February 2, 2026
Really like this product. Cleans well does not irritate my sensitive skin.
neutral
shopper
5.0/5
Reviewed in the United States on January 22, 2026
Cleans well and does not irritate my fickle skin. Generally, my laundry is never dirty . . . it just needs washing for freshness.
Packaging Related
disappointment
Freshness Integrity
Amanda
5.0/5
Reviewed in the United States on January 17, 2026
Item is fine but it was shipped in a box and arrived damaged and spilled detergent all over my porch, then I still had to go to Whole Foods to return it.
Packaging Related
disappointment
Durability
Maria G
5.0/5
Reviewed in the United States on January 27, 2026
It’s a good size. I love the quality very easy to use. Smells amazing.
Packaging Related
joy
Convenience Usability
Sabrina P
5.0/5
Reviewed in the United States on January 26, 2026
This size detergent lasts a long time and works really well. And has a great price
satisfaction
Convenience Usability
John M.
5.0/5
Reviewed in the United States on January 1, 2026
I have eczema and my doctor recommended a laundry detergent that didn't have any fragrance. I read the reviews on this product and decided to buy it. It was a pleasant surprise when my eczema subsided. I recommend it and will buy it again when my current bottle runs low.
Packaging Related
neutral
Lost in NJ
5.0/5
Reviewed in the United States on January 23, 2026
Love this stuff. My family has sensitive skin and it his is what I use
joy
Erika B.
5.0/5
Reviewed in the United States on January 9, 2026
Has been helpful for my sensitive skin. There is no scent, I do miss having good scent but I know it helps keep the irritants away so it's understandable. Clothes come out fresh and clean!
disappointment
Freshness Integrity
Rachel Carrithers
5.0/5
Reviewed in the United States on January 26, 2026
It’s good . Just what I wanted !.
satisfaction
YC
5.0/5
Reviewed in the United States on January 25, 2026
Quality brand as always, dependable product, will continue to purchase.
Packaging Related
appreciation
Aesthetics Branding
AndyJ
5.0/5
Reviewed in the United States on December 30, 2025
Surely you know what Tide is. We started getting the free and clear so we could wash all the clothes, even newborn clothes, and for those adults who are certain that they will break into hives because of all the “chemicals,” but are fine if you don’t say anything about it.
Packaging Related
disappointment
Carolyn Toering
5.0/5
Reviewed in the United States on January 24, 2026
Cleans clothing very well in the washer. It is also soft
neutral
Vincent F Zabbo
4.0/5
Reviewed in the United States on January 3, 2026
$7.00 price jump! Goodbye! Better deal @ " All" sensitive skin! More for less!
neutral
Libby e berman
5.0/5
Reviewed in the United States on January 8, 2026
I love the unscented laundry detergent, heavily suggested by my GP. Most charities only have scented. To insure no scent, I will continue to pay for a saner option. Good value.
joy
doris
5.0/5
Reviewed in the United States on March 1, 2026
Click to play video 132oz and it seems like it leaked but not too much compared to others.
Packaging Related
disappointment
Freshness Integrity
Patricia W.
5.0/5
Reviewed in the United States on January 26, 2026
Smells refreshing
neutral
Linda
5.0/5
Reviewed in the United States on January 17, 2026
I like it a lot. It cleans well and no extra scent.
neutral
he
5.0/5
Reviewed in the United States on January 22, 2026
Top of the line gentle cleaner.
neutral
Amazon Customer
3.0/5
Reviewed in the United States on March 21, 2026
Formula is effective, packaging is completely over the top unnecessary. Can we just have a plastic pouch refill-style? I’m not a huge plastic avoidant person but I don’t understand why this much plastic is needed for this item.
Packaging Related
disappointment
Sustainability Materials
Dana Campbell
5.0/5
Reviewed in the United States on January 22, 2026
Excellent soap
satisfaction
G. M. FIRESTONE
4.0/5
Reviewed in the United States on December 28, 2025
Tide's regular soap works better.
neutral
Amazon Customer
5.0/5
Reviewed in the United States on December 31, 2025
Great detergent! Use this for my newborn and now the whole family! Gets stains out great and leaves clothes feeling clean and fresh without the harmful chemicals!!
satisfaction
Freshness Integrity
Philip
4.0/5
Reviewed in the United States on October 28, 2025
Great product that removes stains well, dissolves well, didn't leak on arrival, and seems skin safe. HOWEVER, terrible packaging. If you use the measuring cup and don't fully wash and remove all residue, then put it back it will leak all over the packaging. Who thought it was a good idea to have the measuring cup FACE DOWN was a good idea?
Packaging Related
disappointment
Freshness Integrity
Jerry Blevins
4.0/5
Reviewed in the United States on December 23, 2025
Works as advertised
neutral
D
5.0/5
Reviewed in the United States on January 17, 2026
Ok
neutral
Tay The Critter Mom
5.0/5
Reviewed in the United States on November 12, 2025
Can’t tell you how grateful I am for this detergent! 1. It somehow seems to clean better than anything I’ve used 2. It isn’t scented, but because of its thoroughness, it makes everything so fresh and clean smelling 3. It actually makes everything softer than anything else Ive tried 4. It protects colors very well 5. It isn’t absurdly priced 6. As diabolically sensitive as my skin, lungs and immune systems are, this detergent has only helped my issues! Thank you, Tide!
Packaging Related
disappointment
Convenience Usability
Joshua K.
4.0/5
Reviewed in the United States on October 27, 2025
It's not really free...and i cannot analyze the gentleness % compared to a normal gentle baseline so the name is kinda misleading but it works. Doesn't take out stains as well as regular tide....so actually not sure why i really bought this and keep on buying it. Good self reflection I had here. Thanks Amazon!
disappointment
Erica J Rader
5.0/5
Reviewed in the United States on November 30, 2025
I'm scent-sensitive so Free/Clear products are my go-to. For years I was using a 7th generation product but not feeling like the clothing was truly clean. After seeing this product recommended on WireCutter, I have it a try, Great product! Works well in both hot and cold water. You don't have to use a lot in each wash. It rinses out well.
Packaging Related
satisfaction
Convenience Usability
Lisa Pugh
5.0/5
Reviewed in the United States on January 7, 2026
This is our favorite detergent. Works really well.
neutral
Ruralusa
3.0/5
Reviewed in the United States on March 15, 2026
Not a fan of tide, but free and gentle is nice.
disappointment
belen1947
5.0/5
Reviewed in the United States on December 23, 2025
Been using for yrs. No scent and excellent combined with their fabric softener. It cleans without heavy perfume…what more can you want.
satisfaction
Convenience Usability
Amazon Customer
5.0/5
Reviewed in the United States on August 10, 2025
Tide has been my go-to laundry detergent for years, and it never disappoints! It consistently delivers fresh, clean clothes, no matter how tough the stains are. Even on heavily soiled loads, it removes dirt, grease, and odors without needing extra products. The scent is fresh but not overpowering, leaving laundry smelling clean for days. I also appreciate how well Tide works in both hot and cold water, which saves energy without sacrificing results. It’s gentle enough on fabrics to keep them looking new, yet powerful enough to tackle stubborn stains on the first wash. The formula rinses out completely, leaving no residue behind. From everyday wear to delicate items, Tide keeps everything looking bright, feeling soft, and smelling great. It’s dependable, effective, and worth every penny — a true laundry essential in my home.
Packaging Related
appreciation
Freshness Integrity
Ryan
5.0/5
Reviewed in the United States on November 10, 2025
Other detergent makes my skin itchy. This one does not. I can buy one of these every month or 2, and it will get me through dozens of loads. The cap lines probably suggests a little more than you should actually use. But that's just a given for these high efficiency detergents.
Packaging Related
disappointment
Amazon Customer
5.0/5
Reviewed in the United States on January 2, 2026
Love this!
joy
Satisfied customer
4.0/5
Reviewed in the United States on November 2, 2025
Just kind of leaky, seal up better before mailing I guess.
Packaging Related
neutral
Freshness Integrity
PenName
4.0/5
Reviewed in the United States on November 4, 2025
Love my Tide Free, but it leaked in the box.
Packaging Related
disappointment
Freshness Integrity
Review image
Beth Latva
5.0/5
Reviewed in the United States on December 14, 2025
Tide free has always been the way to go for our family. It’s not very harsh and does the job well.
satisfaction
Susan C
5.0/5
Reviewed in the United States on November 18, 2025
I have been using Tide for years. I especially like the Free and Clear as it has no added scents and does not bother my sensitive skin. It cleans well, and is a good price. Highly recommended.
satisfaction
Amazon Customer
3.0/5
Reviewed in the United States on March 2, 2026
The tide was fine. The fleet enemas were crused
Packaging Related
neutral
Sean Bozarth
5.0/5
Reviewed in the United States on July 10, 2025
I’ve always loved how well Tide works, but my skin is super sensitive, so I switched to the Free & Gentle version — and it’s been perfect. It doesn’t have any strong fragrance or dyes, but it still gets my clothes just as clean as the original formula. I use it for everything — clothes, towels, sheets — and haven’t had any issues with residue or irritation. It’s especially great if you’re washing things for kids or anyone with allergies or eczema. The bottle is easy to pour, and a little goes a long way. Honestly, I don’t feel like I’m sacrificing anything by using a gentler option. Highly recommend if you want something powerful but safe on skin.
Packaging Related
disappointment
Convenience Usability
Alex
5.0/5
Reviewed in the United States on October 19, 2025
This has been a great detergent. I was using Tide Hygienic Clean Free & Clear and when it was discontinued I reluctantly bought this. It’s the same formula with one or two added ingredients that are supposed to be an improvement. I’ve been wet gappy with it. Would recommend.
Packaging Related
satisfaction
Convenience Usability
kayla
5.0/5
Reviewed in the United States on July 10, 2025
This Tide has been very helpful with getting our clothes clean effectively, and efficiently while also being gentle on skin. The fragrance and dyes that are usually in detergents are absent, but all of the extra strength cleaning elements are still there. My daughter has sensitive skin, and eczema issues as well. This has been a wonderful replacement for the other Tide I was using before the skin sensitivity was as problematic as it is now. This product works well, is a great value for the money paid, and is accurate with the color/description of the product. The size of this is just right for my family and I to be able to have clean, fresh clothes for well over a month. I highly recommend this product!
Packaging Related
satisfaction
Convenience Usability
Happy quilter
5.0/5
Reviewed in the United States on December 15, 2025
Very good cleaning without all the fragrance
satisfaction
outdoor girl
5.0/5
Reviewed in the United States on November 16, 2025
I only purchase this Tide Free. It gets my clothes clean without leaving a smell or residue. I have a ton of allergies and never have a problem with this product
frustration
Convenience Usability
Rosa M.
5.0/5
Reviewed in the United States on December 24, 2025
Buen producto
neutral
JennaJustin
5.0/5
Reviewed in the United States on December 10, 2025
Clean and good for my sensitive skin good price and no scent
Packaging Related
satisfaction
Convenience Usability
Beware
5.0/5
Reviewed in the United States on November 13, 2025
So much better than the pods. The pods would often only partially dissolve, and clumps would stick to clothing, thus requiring another cycle. No such problem exists with the liquid.
frustration
Katie
5.0/5
Reviewed in the United States on December 2, 2025
We have sensitive skin in the household and this does not create any flare ups!
neutral
Sean B
5.0/5
Reviewed in the United States on November 12, 2025
Other tides will have more of a tendency to cause sensitive skin to break out. Use this to avoid that. Works on HE machines for less bubbles and easy rinse.
neutral
Convenience Usability
Krista Ottinger
5.0/5
Reviewed in the United States on November 19, 2025
I've tried a million more ecologically friendly detergents, but varying skin issues always send me back to Tide. Alas, I am a fan.
disappointment
AHG
4.0/5
Reviewed in the United States on July 5, 2025
This is the BEST laundry detergent. I dislike scented laundry on my clothing as it irritates my skin and the fragrances generally give me a headache. My clothes come out clean and fresh without a perfumed fragrance. I however DO NOT recommend the jumbo size with push to dispense spout; It makes an absolute mess and leaks everywhere after using. Otherwise this product is great, I’ll just stick to the classic sizes without the push button.
Packaging Related
disappointment
Convenience Usability
Rosa
5.0/5
Reviewed in the United States on November 23, 2025
No perfume and for gentle used. Great for people who have sensitive skin. Arrived without any issues and I recommend it.
satisfaction
ANNETTE GILBERTSON
5.0/5
Reviewed in the United States on December 13, 2025
cleans clothes like it should
neutral
Madeline
5.0/5
Reviewed in the United States on October 27, 2025
We just welcomed our newborn 3 weeks ago. We started searching for clean laundry detergent and this was our winner! It works great with cleaning her clothes, getting the stains, and most importantly does not bother her skin.
Packaging Related
satisfaction
Convenience Usability
Shops at Amazon
5.0/5
Reviewed in the United States on March 27, 2025
We've been a Tide house for a long time, and switched to their Free & Gentle detergents about 7 years ago as we've gravitated towards fewer fragrances in our home to accommodate migraine and other fragrance sensitivities. We've used this exclusively since and try to stock up when it is on sale. It cleans very well - it's worth noting though, that my spouse and I work office jobs, have very active lifestyles, no kids, four cats with a lot of beds and blankets to clean - so the most soil it is tackling is sweat, grass stains on socks from mowing the lawn or gardening, cleaning rags, and the occasional messy pet blanket. I love not having to pretreat, and I love that I can use this one product on ALL of our laundry. It saves me time and effort, and for where I am in life at the moment, that's ideal.
Packaging Related
joy
Convenience Usability
Portia
1.0/5
21 March, 2026
1 reply from Tide team - 2 days agoWe're so sorry to hear you had this experience with the delivery of our Tide Free & Gentle HE Liquid Laundry Detergent. We understand it must upsetting, Portia. Please contact the Target Customer Service team at 1-800-440-0680 so they can help and take care of you for the delivery of this wrong item.
Packaging Related
neutral
(no review title)
1.0/5
18 March, 2026
(no review title)Recently my skin broke out in hives all over my chest & torso is there a change??
neutral
Durability
Alyssa
1.0/5
15 March, 2026
HivesThis detergent made me break out in hives, I've never had a detergent do this before
neutral
Waste of money
5.0/5
11 March, 2026
11 March, 2026Verified purchase
neutral
Unhappy
1.0/5
10 March, 2026
New Formula Change AwfulI have been using tide free and gentle/clear for years and years and years. I noticed over the last month my clothes smell bad and I have been itchy. I had a bottle still on my shelf of the old formula and realized they switched. The new formula doesn’t work as well and gave me a reaction. WHY DID THEY CHANGE A GOOD THING??
Packaging Related
satisfaction
Alejandro
5.0/5
9 March, 2026
Deals in the store and deals in the app. App discounts are not applied to in store purchases.I thought I would get a 20% off due to a deal that says 20% off cleaning supplies.
neutral
Gigi
5.0/5
8 March, 2026
Trustworthy brand!Effective laundry detergent; those with skin sensitivity issues benefit from this product.
neutral
Aesthetics Branding
IvetteP
5.0/5
3 March, 2026
Great!!It’s my first time trying the pods and I’m so satisfied with the product! I’m using it especially for my kids clothes and it’s perfect because they are very sensitive and this detergent works perfectly for them!
satisfaction
Nichole
5.0/5
26 February, 2026
No review text available
neutral
Unscent Me
2.0/5
22 February, 2026
1 reply from Tide team - 28 days agoWe're so sorry to hear you had this experience with our Tide Free & Gentle Liquid Laundry Detergent. It must upsetting that the some type of scent was present in this unscented product. We understand that scent is very subjective, and we appreciate you saying you used for years and no problem had, but this not the type of experience we want you to go through. Although fragrance or perfume is not added to the product, they will have a scent due to their natural smell. Since there's no masking fragrance added to cover this smell, you may notice it before using the product, but it should not transfer to your fabrics after use. Sometimes under unique circumstances, such as prolonged contact with strongly scented products, the product can pick up fragrance from other nearby products. Please contact us at (800) 879-8433 so we can hear more about this situation and take care of you. Your satisfaction is highly important for us at Tide.
Packaging Related
disappointment
Amber5
5.0/5
18 February, 2026
I have a lot of clothing that is very delicate, made of materials like wool and silk. I always hesitate to wash these items with regular detergent because of the dyes and scents. This is the first detergent that I've felt comfortable using on my gentle clothes. I also live with a few people who have sensitivities and allergies to dyes and scents. This detergent has been a heaven sent.
neutral
Jennifer
5.0/5
15 February, 2026
(no review title)Great for those with sensitive skin like me!
satisfaction
Jezzi2
5.0/5
14 February, 2026
1 guest found this review helpful. Did you?
neutral
Sararara4
5.0/5
14 February, 2026
Fresh and Simple[This review was collected as part of a promotion.] I love this detergent. It works well, it smells fresh and clean and it doesn’t irritate my skin at all. My clothes always come out of the dryer smelling clean without being overwhelmingly scented. I also really enjoy the gentleness of the formula.
Packaging Related
joy
Freshness Integrity
TaraB9
5.0/5
14 February, 2026
Amazing Detergent![This review was collected as part of a promotion.] This is an awesome product! Gentle yet cleansing, great on clothes, sheets, towels, blankets and more. Plan to keep this in my laundry routine. Truly love this and highly recommend!!
joy
(no review title)
1.0/5
14 February, 2026
Thumbs down graphic, would not recommendWould not recommend
neutral
Aesthetics Branding
MaiH
5.0/5
14 February, 2026
Tide: A must buy detergentI was looking for a detergent that would be able to gently clean my clothes. It really cleaned the dirt and Reminence off. It mixed with the water well in the washing machine I followed all the instructions and my clothes came out, smelling and looking fresh.
Packaging Related
neutral
Freshness Integrity
Cw1111
5.0/5
14 February, 2026
[This review was collected as part of a promotion.] Our family loves Tide Free and Gentle. We all have sensitive skin, but kiddos that are hard on clothes, so we need something gentle on skin but with the cleaning power of "regular" detergent. Tide Free and Gentle meets all of those expectations, and more. Removes stains well, but gentle on skin. !
disappointment
Goodreviews7
5.0/5
14 February, 2026
originally posted on Home Tester Club
neutral
LizN
5.0/5
13 February, 2026
Great for sensitive skin and doesn’t leave randomI switched to Tide free and gentle a year ago. I used to get random stains on my clothes when doing laundry, and since I switched over to this brand, my clothes are nice and clean, no more random stains on clothes, and the smell is gentle, great for sensitive skin!
satisfaction
Convenience Usability
Birdie7
5.0/5
13 February, 2026
Gentle yet powerful[This review was collected as part of a promotion.] Tide free & gentle was a perfect solution for me and my family! It got rid of the dirt and odors in my laundry without leaving a heavy odor on my clean clothes. I’m allergic to many of the laundry detergent because of their scent and I have no issues with this product!
joy
Convenience Usability
bb3122
4.0/5
13 February, 2026
Cleans well[This review was collected as part of a promotion.] I’ve been using Tide’s detergent for my last few washes and I like it. I find it cleans my clothes as well as my other loads, but it has no fragrance which I like for my sheets. My only downside is that the detergent smells like wet wood, but my clothes do not smell like that.
disappointment
Stacey7
5.0/5
12 February, 2026
[This review was collected as part of a promotion.] I thought this detergent was great. I’ve been looking for a lightly scented detergent for my clothes. I typically go to the gym, work out, go to the park, go to the beach, and other places. I needed a detergent that really deep cleaned my clothes while also still maintaining their structure and design.
Packaging Related
satisfaction
Aesthetics Branding
Savvykaye3
5.0/5
12 February, 2026
Gentle enough for newborn![This review was collected as part of a promotion.] We have a newborn and were planning on switching to a free and gentle detergent, and we are so glad we got to try this one! We noticed he would get a rash on his face if it touched items that weren’t washed with tide free and gentle. We’re definitely making the switch!
relief
Jimsk2
4.0/5
12 February, 2026
[This review was collected as part of a promotion.] A few years back i was told by a dermatologist that i was allergic to myself.... Regardless i had to switch to no scent and dye free detergents. I've tried multiple brands and tide free and gentle is one i use regularly. Because its free of dye's and scents the heavy rashes are no where near as bad. It cleans the clothes as it should.
Packaging Related
neutral
Convenience Usability
JoSt4143
4.0/5
12 February, 2026
[This review was collected as part of a promotion.] Tide free & Gentle is great for sensitive and delicate skin. As a mom of an infant, I only want the best when washing my daughter’s clothes. No irritation on her precious baby skin. I also use it when I wash our dogs blankets, because she’s also apart of the family. The only thing I will say is that it’s not the greatest on heavy stains.
joy
Convenience Usability
Pepper1239
5.0/5
11 February, 2026
Great laundry detergent[This review was collected as part of a promotion.] I received this product for free in exchange for my honest review. This liquid detergent does a great job at cleaning my laundry effectively and leaving my laundry fresh and clean. I love that it doesn’t have added dyes and perfumes, making it gentle on sensitive skin.
Packaging Related
satisfaction
Freshness Integrity
shawns115_455
5.0/5
11 February, 2026
Product is worth the priceThis product helps get all my clothes clean. Without any unwanted odors. One bottle lasts me 3 months. Using a small amount gets thr job done. This product is worth the price.
Packaging Related
neutral
Convenience Usability
My6349
5.0/5
11 February, 2026
Great one[This review was collected as part of a promotion.] I was searching for a good detergent for my sensitive skin for a long time. After using this I can definitely say this is one that I am looking for. I definitely recommend this product.
satisfaction
Danctil156
5.0/5
11 February, 2026
[This review was collected as part of a promotion.] Tide free and gentle is a great product for those with skin sensitivity, its gentle formula prevents my Skin from getting irritated but just because it’s gentle doesn’t mean it isn’t effective! I had a tomato sauce stain on a pair of pants and it completely removed it ! Tide hit it out of the ballpark with this product !
disappointment
VonJMaz7
5.0/5
11 February, 2026
[This review was collected as part of a promotion.] I have always loved Tide, free and clear since my daughter has very sensitive skin. In the beginning, I was scared that it would not clean as well as the other tide products, but was shocked to find out it clears just as well if not better leaving the intensifying sit behind.
Packaging Related
disappointment
Convenience Usability
samp264_5567
5.0/5
10 February, 2026
Gentle and cleanI have been using this product since it was recommended by my family. I use it to wash my kids clothes. I am glad to have a detergent that is free of perfumes and dies. It's easy to dispense. Would definitely recommend it to others.
Packaging Related
relief
Convenience Usability
Shorty5
5.0/5
10 February, 2026
Nice laundry detergent[This review was collected as part of a promotion.] I like this liquid detergent. It made my clothes look clean and even smell clean. I also did like how it was made for sensitive skin which is a plus. It doesn’t have fragrance or any dyes which is great.
Packaging Related
satisfaction
Convenience Usability
Haley7
4.0/5
9 February, 2026
Decent[This review was collected as part of a promotion.] It got our clothes clean, but I think I may be allergic to something in it?? I was washing a load by hand and I noticed my hand was blotchy red and swollen. Minus that, it's a good product :)
disappointment
Convenience Usability
Only detergent I buy
5.0/5
9 February, 2026
No review text available
neutral
Mamabearof67
4.0/5
8 February, 2026
Great & Reassuring[This review was collected as part of a promotion.] My overall opinion is this product is great. I love how it’s great and not harmful to the skin. I liked how well it cleaned the products. The only improvement I would suggest is making a mild smell option.
satisfaction
AANNN2
5.0/5
8 February, 2026
Same great clean with no scents or fragr[This review was collected as part of a promotion.] This is the same great Tide cleaning product but with no fragrances or scents for hypoallergenic or individuals with sensitive skin. It also does not have the typical blue Tide dye.
Packaging Related
satisfaction
Convenience Usability
Lizerafs10
5.0/5
7 February, 2026
Got for my mother[This review was collected as part of a promotion.] I got this detergent for my mother. She has sensitive skin and it is very helpful to have when washing sheets or towels that she will be using. It’s easy to use and provides the quality clean despite it being free and clear. Highly recommend this product!
Packaging Related
appreciation
Convenience Usability
DrDrea7
5.0/5
6 February, 2026
Good clean without all the extra stuff[This review was collected as part of a promotion.] I love using this detergent especially for my kid's clothes. They have some sensitive skin issues and I can tell that Tide Free and Gently detergent helps their skin not to get irritated.
Packaging Related
joy
Convenience Usability
Auddie9
5.0/5
6 February, 2026
Staple product[This review was collected as part of a promotion.] I love this detergent. Always leaves my clothing feeling fresh and clean, but it’s nice because there’s no irritants so it’s ideal for sensitive skin. I like to use it on undergarments and towels. Left my items fresh!
disappointment
Freshness Integrity
Nikki3
5.0/5
6 February, 2026
[This review was collected as part of a promotion.] I’ve used this laundry detergent for a few weeks now and it’s been a total lifesaver if you have sensitive skin like I do. I love that I don’t have to choose between getting my clothes and linens clean and dealing with itchy rashes from perfumes and/or dyes. It really gets the job done!
joy
Convenience Usability
Kakashigojo2
5.0/5
5 February, 2026
Great clean[This review was collected as part of a promotion.] This is an amazing laundry detergent. The clothes were squeaky clean after use. Smells good. The easy to pour spout and the markings on the cap helps a lot!!
Packaging Related
satisfaction
Convenience Usability
MikeyP39
5.0/5
5 February, 2026
[This review was collected as part of a promotion.] Tide Free & Gentle cleans really well without any added fragrance or dyes, which is a big plus for sensitive skin. My clothes come out fresh and clean, not heavily scented, and it doesn’t cause irritation. It may not have a strong smell like regular Tide, but that’s exactly what I like about it. A dependable detergent that does its job without extras.
Packaging Related
disappointment
Freshness Integrity
Daffodil6
4.0/5
5 February, 2026
Perfect for sensitive skin[This review was collected as part of a promotion.] The Tide free and gentle liquid detergent is perfect for sensitive skin.It Does a pretty good job at cleaning clothes and gets rid of odor. My skin does not get irritated by this laundry detergent. Highly reccomend.
joy
dani359
5.0/5
5 February, 2026
Tide Free and Gentle Detergent[This review was collected as part of a promotion.] I sampled Tide Free and Gentle Laundry Detergent. I liked using as it cleaned my clothes and was unscented. The clothing was soft and I did not have worry about allergens or fragrances.
neutral
shanshan9
5.0/5
4 February, 2026
Great for super sensitive skin[This review was collected as part of a promotion.] I love using Tide liquid detergent. If you have sensitive skin tide liquid, free and clear liquid detergent is definitely the way to go. It cleans everything super well without any dies or scents.
joy
Dove686910
5.0/5
4 February, 2026
Tide Free & Gentle Liquid is great![This review was collected as part of a promotion.] I received a bottle of Tide Free & Gentle liquid laundry detergent and I loved it. I always get free & clear but had not tried free & gentle. It’s a good product. I highly recommend it.
Packaging Related
disappointment
Minihorsegal8
5.0/5
4 February, 2026
[This review was collected as part of a promotion.] Love this detergent. Leaves my clothes clean and is gentle on my skin. Love that it is free of strong fragrance. Like the measuring show you how much to use for different sized loads or for he appliance. Using for bed sheets is great as I have sensitive skin and detergent leaves my sheets clean and save.
Packaging Related
joy
Convenience Usability
dkkoning10
5.0/5
4 February, 2026
[This review was collected as part of a promotion.] I absolutely love this Free and Gentle Detergent! It is very gentle on the clothes and results in a soft and SCENT FREE (which is huge for my family who is sensitive to scents), yet it still is powerful like Tide usually is. It is still fully capable of taking out stains of all kinds. Also appreciate the HE factor that allows less to be used.
joy
Summi5
5.0/5
4 February, 2026
Best detergent for baby's clothes[This review was collected as part of a promotion.] I really like this dye free perfume free for my baby's and toddler clothes. It cleans their clothes and takes off all dirt. I also don't have to worry about their allergic to dyes and fragrances because this is dye free and fragrance free.
joy
Ekmom3
5.0/5
4 February, 2026
Great for babies clothing !![This review was collected as part of a promotion.] I have 2 smaller children and only wash their clothes in scent free detergent! This is by far the best scent free and dye free detergent that I have Used that also removes the stains from their clothes! I this 1000 times over if I could !
joy
Rosangela P
5.0/5
4 February, 2026
“I really like Tide Free and Gentle Liquid Laundry Detergent because it cleans clothes very well without causing irritation. It has no strong scent, which is perfect for sensitive skin. My clothes come out fresh, soft, and clean every time. I feel confident using it for the whole family, especially for delicate fabrics.”
Packaging Related
joy
Freshness Integrity
Asphodelhazel2
5.0/5
4 February, 2026
Great gentle laundry detergent[This review was collected as part of a promotion.] I am a fan of gentle laundry detergent but haven't tried the Tide version. It's great. My clothes feel soft and clean while also smelling naturally clean. I don't like strong smelling detergent so this does a great job.
Packaging Related
satisfaction
Convenience Usability
Mday9810
5.0/5
3 February, 2026
Great for Sensitive Skin[This review was collected as part of a promotion.] I struggle with some detergents. My skin is super reactive but this is one product I know I can count on to ensure that doesn’t happen. Even without a scent I can tell my clothes are cleaned and fresh after using this!
Packaging Related
disappointment
Freshness Integrity
ASHW131
5.0/5
3 February, 2026
Impressive[This review was collected as part of a promotion.] I am happy to share my experiences with using the tide free and gentle liquid detergent! It left my clothes feeling clean without any bother or irration to my skin.
satisfaction
Convenience Usability
Lala944
5.0/5
3 February, 2026
Gets your clothes clean![This review was collected as part of a promotion.] While I don’t personally have allergies or sensitivities I know quite a few people that do. So I started to use this detergent for guest blankets and such, but I enjoyed how clean and fresh everything came out so I started to use it on all my stuff as well.
Packaging Related
disappointment
Convenience Usability
heatherr559_1770
5.0/5
3 February, 2026
Great productVery effective in cleaning laundry and making it smell fresh. Easy to dispense and covers all your laundry. Great pick for your laundry needs anytime.
satisfaction
Convenience Usability
claudiac796_5981
5.0/5
3 February, 2026
Excellent detergentExcellent detergent .It cleans clothes thoroughly without irritating the skin , which is ideal for people with sensitive skin, allergies, or for baby clothes. It’s fragrance free and dye free, yet still leaves clothes feeling fresh and truly clean. It’s definitely a high quality reliable detergent and totally worth it . I highly recommend it.
Packaging Related
appreciation
Freshness Integrity
Ryan202610
5.0/5
3 February, 2026
[This review was collected as part of a promotion.] I’m really happy how this worked on my laundry. It cleaned my clothes very well without being harsh. After washing, the clothes had no smell at all and felt truly clean. There was no leftover residue or strong scent. It was gentle on fabric and worked great for everyday loads. I would definitely use this again and recommend it.
Packaging Related
satisfaction
Convenience Usability
Katerbop7
5.0/5
3 February, 2026
[This review was collected as part of a promotion.] I thoroughly enjoyed using this Tide Free and Gentle detergent. Although I do not experience skin sensitivity, people in my household do, and I love the peace of mind that using this hypoallergenic product gives. You get the powerful clean, with no worry that the perfumes/dyes may be causing harm.
joy
Convenience Usability
Lars35
5.0/5
2 February, 2026
[This review was collected as part of a promotion.] My husband has sensitive skin, especially from laundry detergents, plus we have a baby. I am always searching for the perfect laundry detergent for them and I found it! Tide Free & Gentle gets the stains out while being sensitive on their skin. The laundry always looks and feels so clean afterwards! I received this detergent in exchange for an honest review.
joy
Convenience Usability
Jessica3
5.0/5
2 February, 2026
Great detergent[This review was collected as part of a promotion.] I’ve been using Tide for as long as I can remember but my daughter needed a more gentle detergent. This is a great option, the scent is light but it works just as well as the regular Tide.
disappointment
DreaB5
5.0/5
2 February, 2026
[This review was collected as part of a promotion.] The 39 ounce size is great for travel or to fill up to take to the laundry mat. I usually use laundry pods and this is also easy to use. If I want to clean the cap - I just throw it in with the laundry. I like knowing that this will clean my clothes and not hurt my sons sensitive eczema skin.
Packaging Related
satisfaction
Convenience Usability
Samantha7
5.0/5
2 February, 2026
Tide Free and Clear[This review was collected as part of a promotion.] I love tide and I love they came out with a cleaner version. I like to use this for my baby and 2yr olds clothes since it’s fragrance free.
Packaging Related
joy
Alexx1
4.0/5
2 February, 2026
Really enjoyed it[This review was collected as part of a promotion.] Overall a good product, I do miss the scent of my normal detergent a bit but it’s nice to have less chemicals involved. It’s a pretty good buy.
satisfaction
Megumi9
5.0/5
2 February, 2026
Great for my sensitive skin[This review was collected as part of a promotion.] I really enjoyed using this fragrance free detergent from Tide. It was still able to clean my clothes without the added fragrance. My skin would sometimes itch when I use a scented detergent.
satisfaction
Convenience Usability
Marisol6
5.0/5
31 January, 2026
[This review was collected as part of a promotion.] I have suffered with sensitive for a long time, generally I just dealt with the skin issues from regular laundry detergent.. but I don’t have to suffer anymore! This laundry detergent is a must have if you have sensitive skin like mine, no more skin irritation, no more rashes, no more sensitivies!
disappointment
Shyshy5
5.0/5
31 January, 2026
Clean[This review was collected as part of a promotion.] This detergent left my clothes fresh and clean without leaving a strong headache causing scent. Worked extremely well and didn’t cause any weird spots on my clothes or anything out of the ordinary!
Packaging Related
neutral
Convenience Usability
Lainydoll6
5.0/5
31 January, 2026
Consistent and Quality Tide Detergent[This review was collected as part of a promotion.] I have been a customer of Tide laundry products for most of my life and they have always performed very well. I am also a person with super sensitive skin and eczema and Tide Free and General detergent never breaks my skin out. I would purchase this product over and over again!
appreciation
Aesthetics Branding
KJM209
5.0/5
31 January, 2026
Efficient and doesn’t leave stains[This review was collected as part of a promotion.] This is a great, gentle detergent. It doesn't leave residue or stains on clothes, and cleans them efficiently. They feel and smell clean without being overly fragranced. I would definitely recommend for a gentle detergent.
Packaging Related
satisfaction
Convenience Usability
nataliiak13_7853
5.0/5
30 January, 2026
Great detergent.Great product. Love Tide. Very gentle with clothes. My clothes clean and smell so fresh. Good concentration of detergent clean my clothes very well. Recommended!!!
Packaging Related
satisfaction
Convenience Usability
Dano984
5.0/5
30 January, 2026
I tried out the product to see if it as[This review was collected as part of a promotion.] Product was very good Rio sent finally found a product that my wife could use and not worry about all the allergies and everything else that go along with it Thank you so much for letting me try this product
satisfaction
chris10299
5.0/5
30 January, 2026
works great[This review was collected as part of a promotion.] Works great for my two with sensitive skin. We love using tide and it has no irritation and it washes clothes perfectly. No complaints here.
satisfaction
Jayyy4
5.0/5
29 January, 2026
Does its job[This review was collected as part of a promotion.] It works as intended! Clothes seem nice, soft and fresh. I don’t notice any scent on my clothes and haven’t had any skin sensitivity to the detergent. I would definitely recommend!
neutral
Freshness Integrity
PurpleGrapes7
5.0/5
29 January, 2026
Good detergent for sensitive skin[This review was collected as part of a promotion.] Great detergent for people with sensitive skin or eczema. Gentle and free of irritating dyes and chemicals. Cleans clothes well too and doesn’t ruin them. Overall solid detergent and .
satisfaction
alex16
5.0/5
29 January, 2026
this product is great[This review was collected as part of a promotion.] I love this product, I am able to put some in my wash and it goes a long way. I like how it has no fragrance and its gentle and it does not make my clothes itch which sometimes can be an issue.
joy
Mike52910
5.0/5
29 January, 2026
Great for sensitive skin[This review was collected as part of a promotion.] Great detergent for people with sensitive skin like myself. Very easy to use and not really any scent. Makes my clothes clean.
Packaging Related
satisfaction
Convenience Usability
RinaJule3
5.0/5
29 January, 2026
Lovely![This review was collected as part of a promotion.] This is a wonderful way to clean my clothes without the worry of flaring up my eczema. I know that tide will do the job of getting my clothes clean but now I have a new found trust for them!
Packaging Related
disappointment
Convenience Usability
ahall93116
5.0/5
29 January, 2026
[This review was collected as part of a promotion.] This laundry detergent was fantastic for me and my family, I have two kids under the age of five so I always have to be looking out for what could irritate their skin. This definitely was a home run pick and not only was it good for their skin, but the clothes smelled better than before, and they came out even cleaner them before, I would highly recommend.
Packaging Related
disappointment
Nissan2
4.0/5
28 January, 2026
Likely buy[This review was collected as part of a promotion.] I like this product. I wanted a detergent that didn't have a scent in some of my clothes and this did the job. I will use it often in some loads of my clothes. I received this as a sample from Hometesterclub.com to review.
neutral
Jcrex945
5.0/5
28 January, 2026
Works great, and doesn’t irritate[This review was collected as part of a promotion.] Tide free & gentle works great. It cleans clothes & linens very well and without irritation. My husband has eczema and this did not bother him. I wish it came in a powder version to reduce plastic waste, but otherwise very happy with it!
Packaging Related
disappointment
Sustainability Materials
Natasha8
5.0/5
28 January, 2026
Amazing![This review was collected as part of a promotion.] Amazing! Hands down my favorite ever! Free on scents and bad things! Gentle on my delicates!! This was an amazing experience! It got out the touch stains! Yes I would absolutely recommend this!!
joy
GabyA7
5.0/5
28 January, 2026
Smooth skin, washed clothes[This review was collected as part of a promotion.] This detergent has changed my life! It is so much less of a hassle to find reliable detergent now! It is perfect for my skin and my clothes and I think this is a must try for everyone!
joy
Tracyk1
5.0/5
27 January, 2026
Tide Free and Gentle[This review was collected as part of a promotion.] Tide Free and Gentle made my laundry feel soft and fresh. The scent is light and pleasurable, not too strong! I would highly recommend this product even if you have sensitive skin!
neutral
Freshness Integrity
Blairg2
5.0/5
27 January, 2026
Clean n fresh[This review was collected as part of a promotion.] This detergent is fantastic! It doesn’t have a fragrance which is great for me and my family since we don’t like fragrance. It cleans the clothes well and they smell fresh still ! Easy to use.
Packaging Related
joy
Convenience Usability
Gchan88
5.0/5
27 January, 2026
[This review was collected as part of a promotion.] As someone with sensitive skin, I was looking forward to testing this laundry product. It cleans clothes very well without the traces of heavy fragrances or harsh dyes. Did not have any skin irritation after using it. Highly recommend this to people with sensitive skin and/or allergies.
neutral
Convenience Usability
Piepie0510
5.0/5
27 January, 2026
Trustworthy Tide clean without the scent[This review was collected as part of a promotion.] I’m a loyal tide customer and this free and gentle option is great for anyone who is allergic to fragrance or has sensitive skin. This still removed stains and kept my clothes nice and clean even without the dye and added fragrance. Love this stuff!
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Convenience Usability
Swirls9
5.0/5
26 January, 2026
Tide Free & Gentle Liquid Detergent[This review was collected as part of a promotion.] I usually purchase the regular tide but wanted to try another kind of tide. This tide is truly gently, on my clothes and my skin. It made my clothes feel soft to touch. It does the same job as the regular tide but gentler.
disappointment
AliciaNC8
5.0/5
26 January, 2026
Great[This review was collected as part of a promotion.] We have sensitive skin in my household. I love that this detergent was able to thoroughly clean, clothes, towel, and bedding. There is so fragrance or dye. No one in my family has had an skin reactions since using this product.
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Convenience Usability
lori4726510
5.0/5
26 January, 2026
Tide Free & Gentle[This review was collected as part of a promotion.] I am very pleased with the results of Tide Free & Gentle. My laundry came out brighter and fluffier than I expected. While it didn't get out the entire set in grass stain, it did fade it. Overall, I am very pleased.
disappointment
Netegories7
5.0/5
25 January, 2026
[This review was collected as part of a promotion.] This is a good laundry detergent. Clean and fragrance free. Cleans Clothes and bedding well. You do not need a lot for a normal load. Clothes and bedding smell very clean. Gets clothes clean even in cold water. It does not have a bad smell. Great Product that removes stains and it dissolves great.
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Convenience Usability
Byron9
5.0/5
25 January, 2026
Fresh & Clean Powerful Detergent[This review was collected as part of a promotion.] This product does exactly what it claims and I would highly recommend to friends, family, and anybody reading this. You really can’t go wrong with this awesome scent free laundry detergent!
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Freshness Integrity
Teezee1
5.0/5
25 January, 2026
Deep gentle cleansing[This review was collected as part of a promotion.] This Tide is hypoallergenic and tough on stains. It leaves clothes soft and fresh. It is gentle on skin as it is free of dyes and perfumes. The cap provides easy measuring for the correct size of load. This is the perfect detergent for families with skin sensitivities.
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Convenience Usability
Jz28261
5.0/5
25 January, 2026
Wonderful![This review was collected as part of a promotion.] Wonderful detergent!! I really like how it's clear and how clean it gets my clothes. Tide is a staple in my household and I couldn't and wouldn't trust any other brands. It got my clothes clean without bothering my skin!
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Convenience Usability
BrittF4
5.0/5
25 January, 2026
Great product[This review was collected as part of a promotion.] I feel comfortable doing my family's laundry with this product. It leaves my clothes fresh and clean with a good label. I would buy it again!
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satisfaction
Freshness Integrity
Judith
1.0/5
25 January, 2026
1 reply from Tide team - 2 months agoHello Judith. We hope you're doing great. We are very sorry to hear that you didn't received you Tide product in your order, we understand how frustrating this can be. You can contact Target at 1-800-440-0680 so they can properly assist you.
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frustration
Sydney2
5.0/5
25 January, 2026
Fantastic![This review was collected as part of a promotion.] Some scentless laundry detergents don’t do anything it seems like but this one does. I could definitely tell a difference, my clothes were clean and I could tell a difference in the scent. I looooove it! It’s also very gentle which is great
disappointment
Convenience Usability
Target Mom Life
1.0/5
25 January, 2026
(no review title)When I received this, it was below the fill line. Like maybe it had gotten spilled or something
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frustration
Freshness Integrity
Catgrandma8089
5.0/5
25 January, 2026
Cleans like normal Tide detergent[This review was collected as part of a promotion.] I found this product to clean my laundry very well. It really has no scent that bothered me. The laundry detergent wasn't too thin or thick. It had a normal viscosity and was completely clear
Packaging Related
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Convenience Usability
Kingly2
5.0/5
25 January, 2026
Squeaky clean[This review was collected as part of a promotion.] 1st of all no additive smells or scents, clothes come out looking very fresh and clean, its very good at taking removing dirt and grime from clothes, can even go less on the detergent than other brands and still clean just as well
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satisfaction
Convenience Usability
Missy6
5.0/5
25 January, 2026
Works great[This review was collected as part of a promotion.] I really liked this liquid detergent. It cleaned everything really well. Everything smelled really nice when I was done. My daughter has sensitive skin and this didn't make her itch or break out. I will definitely be buying this one again and recommend it to others.
satisfaction
tom773
5.0/5
24 January, 2026
good detergent[This review was collected as part of a promotion.] Great detergent! If you have sensitive skin this is a must! Clothes always feel clean, haven’t had any issues! No complaints!
satisfaction
Convenience Usability
Trose9
5.0/5
24 January, 2026
Fantastic gentle detergent[This review was collected as part of a promotion.] I use this for my gentle wash clothing and it works great. It doesn’t have a scent but gets rid of other odors without covering them up.
disappointment
Jennie9
5.0/5
24 January, 2026
Tide for the WIN[This review was collected as part of a promotion.] Absolutely LOVED this product and a noticeable difference in my laundry. This product blows away the competition and the previous to laundry products I have used. I highly recommend this product. You must try it!
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Lori101010
5.0/5
24 January, 2026
[This review was collected as part of a promotion.] I really do love this detergent.First of all, the cap is clear and when you pour the detergent in the cap , you can actually see what bar you're at , unlike so many other detergents. My clothes come out so clean and fresh. No perfumes or dyes. I highly recommend this detergent.
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Convenience Usability
Summergirl934
5.0/5
24 January, 2026
Tide Free & Gentle[This review was collected as part of a promotion.] The product works and is great for sensitive skin and people with scent allergies! Product removes stains well, dissolves well & something I would highly recommend for those dealing with sensitivities
satisfaction
Steph32310
5.0/5
24 January, 2026
Clothes feel clean![This review was collected as part of a promotion.] I use this product in place of Tide regular and I can't even tell the difference with the cleaning. It works just as well as the fragrance stuff and doesn't leave my skin itchy. Even works great on toddler blankets that need a wash after the night.
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frustration
Convenience Usability
Sandi9
5.0/5
23 January, 2026
[This review was collected as part of a promotion.] Really good detergent for babies and adults. All clothes came out clean and fresh, and without any scent. I was using it to wash all the family clothes and everyone is happy with it, even my little baby. Bottle is really nice and easy to use, would be perfect for trips if you need to take detergent with you.
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satisfaction
Convenience Usability
milkmaid5
5.0/5
23 January, 2026
[This review was collected as part of a promotion.] I was surprised how well this detergent cleans. I have used Tide free pods and Tide free and gentle liquid does a better job. Especially in cold water. I have detected a chemical odor in some unscented products. That is not the case with Tide Pure and Gentle. I have found my new favorite detergent.
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Sernlol3
5.0/5
23 January, 2026
Tide Review[This review was collected as part of a promotion.] This tide detergent worked so well for me and my family. There isn’t a strong scent or chemical that make my skin irritable and now it’s our go to! I highly recommend this detergent.
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Ettessil225
5.0/5
23 January, 2026
Gentleness[This review was collected as part of a promotion.] I really loved this detergent. Is extremely gentle and leaves the clothes feeling very soft. I specially recommend for babies and anyone with very sensitive skin. Even though its gentle ,it still cleans clothes very well.
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Clopez6
5.0/5
23 January, 2026
The Only Detergent I’ll Use![This review was collected as part of a promotion.] My husband and I both have sensitive skin and this is the only detergent we will use. I love that it’s unscented but still leaves our clothes smelling clean. Yes I absolutely recommend this product!
disappointment
Convenience Usability
Alex052559
5.0/5
23 January, 2026
Love this detergent[This review was collected as part of a promotion.] I love this detergent. I have sensitive skin and this detergent is perfect. My skin doesn’t get irritated or itchy using this detergent. I will only be using this detergent going foward.
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Dragonking18773
2.0/5
23 January, 2026
1 reply from Customer Care team - 2 months agoThank you for sharing your feedback regarding Tide Free & Gentle. We appreciate your honesty and understand that scent can be a significant factor in your laundry experience. Tide Free & Gentle is designed to be a hypoallergenic option that is free from dyes and perfumes, making it suitable for those with sensitive skin. However, it is important to note that some users may still detect a light scent due to the ingredients used in the formulation. While we strive to create a product that is gentle on the skin, the presence of certain components, such as alcohol as a solvent, can sometimes lead to a scent that may not be to everyone's liking. We encourage you to consider that many fragrance-free and unscented products can still have a natural scent from their ingredients, but this smell should not transfer to your laundry If you would like to share more about your experience or have any further questions, please feel free to contact us at (800) 879-8433. Your feedback is valuable to us, and we are here to help ensure you find the right product for your needs. Thank you again for your review, and we hope to assist you further.
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Aesthetics Branding
MNoWay8
5.0/5
23 January, 2026
Great detergent[This review was collected as part of a promotion.] I really enjoyed this Tide Free and Clear laundry detergent. It is very good for my hunting clothes due to the scent free aspect. For the same reasons we use it for our children's linens. I would definitely recommend.
satisfaction
Cassa10
4.0/5
23 January, 2026
Nice Clean[This review was collected as part of a promotion.] I would highly reccommend this detergent for those with skin sensitivities. It gives a nice clean but you do have to use more than other detergents because it's not as strong. It neutralizes any odor on clothes, but it's scentless so don't expect to smell freshness after washing.
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disappointment
Convenience Usability
dogmom41
5.0/5
23 January, 2026
Best Laundry Detergent![This review was collected as part of a promotion.] It works great and leaves no residue behind. No strong smell or dyes, so it is prefect for those with sensitive skin or allergies. It removes stains very well and can be used on all types of fabrics. It's great for everyone's clothes including baby's clothes!
satisfaction
Gigi442
5.0/5
23 January, 2026
Same great clean less junk[This review was collected as part of a promotion.] I have been very happy with tide free and clear. The same clean you expect from tide without the extra junk. The liquid is clear so no extra color for the sake of color and the lack of fragrance doesnt affect the clothes and bedding still smelling clean.
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Convenience Usability
Tim545
5.0/5
23 January, 2026
Great sensitive detergent[This review was collected as part of a promotion.] The detergent did a good job getting stains out. I tested it with marker, juice, and dirt. It got all the stains out no problem. It has no harsh smells, so it is great for skin sensitivity with my little kids.
satisfaction
coltron_2828
5.0/5
23 January, 2026
originally posted on influenster.com
neutral
ayymi_3836
5.0/5
23 January, 2026
Very considerate labelingNothing to dislike about it! It’s a trusted brand of detergent and this version is completely fragrance free. The ingredients are listed perfectly in the back with the fictions (solvent, saponification agents). This is perfect for those with sensitive skin who prefer not to have unknown fragrances in their products!
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Aesthetics Branding
bella3
5.0/5
22 January, 2026
[This review was collected as part of a promotion.] This detergent is perfect for my sensitive skin! It cleans really well without a strong fragrance, and I use it for my whites since it is clear. My clothes come out clean, fresh, and actually clean. I've been using Tide for a long time and this gentle detergent is a gamechanger.
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Convenience Usability
Vebby3
5.0/5
22 January, 2026
Perfect for sensitive skin![This review was collected as part of a promotion.] I think this product is great for sensitive skin & kids! Keeps clothes fresh & clean without harmful ingredients & scents! I thought my clothes came out great after each load & was not afraid I’d break out while wearing them after long a day!
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satisfaction
Freshness Integrity
TB
5.0/5
22 January, 2026
Good option for cloth diapersUsing to wash my baby’s cloth diapers (and everything else) Never had an issue with rash. Gets the job done.
satisfaction
Sabrina17
5.0/5
22 January, 2026
Great for newborns[This review was collected as part of a promotion.] I am a first time mom and wanted to find a laundry detergent that would be safe and gentle for our baby, but could be used for the whole family and this does the trick! It’s tough on stains and smells but is non-irritating and unscented. Highly recommend.
disappointment
Valerie2145
5.0/5
22 January, 2026
Great smell and freshly washed feeling[This review was collected as part of a promotion.] I have always loved tide products a lot in general when washing my clothing for years. Tide always has a great scent, and the gentle version is nice for cleaning, and being gentle on fabrics.
satisfaction
Jessicaf19
5.0/5
22 January, 2026
Great for baby's clothes[This review was collected as part of a promotion.] We have been using Tide Free & Gentle Liquid Detergent for our baby's clothes and it's been great - cleans well without any harsh scent and feels gentle on delicate skin.
satisfaction
Lisa338
5.0/5
22 January, 2026
Tide free and gentle[This review was collected as part of a promotion.] Tide free and gentle was great for anyone with sensitive skin. It has natural ingredients and has a wonderful cleaning capacity. I this product for anyone who is dealing with skin issues and has sensitivity to fragrances.
satisfaction
willi9
5.0/5
21 January, 2026
tide[This review was collected as part of a promotion.] tide i love this so much no scent helps very much if you can’t stand sting scent i recommend i love this so much tideeeeeeeee
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anonymous
5.0/5
21 January, 2026
[This review was collected as part of a promotion.] I received my free sample of tide free and gentle liquid laundry detergent from home tester and followed all the instructions. After using it for 2 weeks and couldn't be happier with the product. My clothes were soft and felt very clean. I would definitely recommend this product to my family and friends.
neutral
Convenience Usability
Nicole2
5.0/5
21 January, 2026
Awesome[This review was collected as part of a promotion.] I love using this detergent for my babies clothes. I like that it’s scent and dye free for my babies sensitive skin. I love all tide products
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pcgirl3
5.0/5
21 January, 2026
Love the clean without the fragrances[This review was collected as part of a promotion.] I enjoyed washing my laundry with Tide Free & Gentle because it cleans effectively without unnecessary fragrances. Tide Free & Gentle is perfect for bedding and appreciated by those in my household who are sensitive to fragrances.
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Convenience Usability
Heather1
5.0/5
21 January, 2026
Great product![This review was collected as part of a promotion.] Very impressed with this product! It cleans great, it doesn't leave your clothes with any unwanted scents or residue. My daughter has sensitive skin and this hasn't bother her skin at all!
satisfaction
NanJa7
5.0/5
21 January, 2026
[This review was collected as part of a promotion.] I used Tide Free and gentle over a 2 week span I was very pleased with. My laundry came out clean and smelling fresh even though the detergent itself has no scent.I have eczema so I need to be careful in what I use for a detergent . Pleased to say Tide Free and Gentle is truly gentle and caused no skin irritation with its use.
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Freshness Integrity
Steph8
5.0/5
21 January, 2026
Works[This review was collected as part of a promotion.] Tide free & gentle liquid detergent works great. It has measuring cup in lid for easy measurements. It cleans clothes very well leaving them looking good and soft. I had no irritation and did not leave me itchy. There is no scent.
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satisfaction
Convenience Usability
Emmmm10
4.0/5
21 January, 2026
[This review was collected as part of a promotion.] This detergent is a really good option if you are looking for something with lower chemicals and free of any perfumes. It seems to wash clothes well and doesn’t leave any weird residue. I did notice that if the clothes had any sort of odor to begin with (smoke, mildew, etc) the odor was not completely removed in one wash.
satisfaction
Leah203410
5.0/5
21 January, 2026
Clothes so soft and smells good![This review was collected as part of a promotion.] My clothes smell so good and they’re so soft. They don’t lose texture or shape after I use this detergent. I also really love the spill proof packaging. It makes using it so much easier! I really enjoyed this product— recommend to anyone looking for a new detergent.
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satisfaction
Freshness Integrity
jakattak4
5.0/5
21 January, 2026
detergent[This review was collected as part of a promotion.] I really liked tide free and gentle liquid detergent. I would definitely recommend this product to friends and family to purchase in the future. I liked how my clothes came out.
neutral
purplin7
5.0/5
20 January, 2026
keep clothes clean and fresh[This review was collected as part of a promotion.] This detergent is gentle on my clothes. I use it on delicates for intimates and clothes that need extra care, and it helps wash out the dirt and leave a nice scent behind.
Packaging Related
neutral
Freshness Integrity
Floridagal6
5.0/5
20 January, 2026
Good for sensitive skin[This review was collected as part of a promotion.] This laundry soap works great for sensitive skin. My boyfriend broke out using scented laundry soap so we tried this one. It works great without any irritating scents or colors while still making clothes feels fresh and clean.
Packaging Related
satisfaction
Durability
mbrook306
5.0/5
20 January, 2026
Cleans Great[This review was collected as part of a promotion.] This is a great product that leaves clothes feeling clean. I love the easy-to-use packaging. I am trying to use fewer dyes where I can, and this product helps.
Packaging Related
satisfaction
Convenience Usability
cjfriend5
5.0/5
20 January, 2026
great product[This review was collected as part of a promotion.] when first added to my laundry i felt it was already working. when the load finished i loved the way my clothes looked and the aroma was wonderful,too.i this product to anyone.
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kaydtrendz10
4.0/5
20 January, 2026
Tide Free & Gentle is a must[This review was collected as part of a promotion.] When you want Tide quality and results but with a gentler formula that is free of dyes and perfumes. So its much gentler and safer for those who need their detergent to be free from irritants or who just want to use a gentler formula overall..
disappointment
Aesthetics Branding
TracyC3
4.0/5
20 January, 2026
[This review was collected as part of a promotion.] The Tide Free and Gentle liquid detergent was easy to use. Just pour into the cap and into the detergent drawer. I liked the design of the lid. None of the detergent leaks down the bottle after use. The detergent worked well and left my laundry nice and clean. I wish the usage instructions were listed on the bottle.
Packaging Related
neutral
Convenience Usability
MerryMary3
5.0/5
20 January, 2026
Tide Free & Gentle[This review was collected as part of a promotion.] Awesome! Love that there is no scent. Free of dyes and scent. Gentle yo wash all clothes not just delicates. Got them just as clean as scented Tide if not better. Will definitely continue to use.
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Convenience Usability
Amica6
5.0/5
20 January, 2026
Tide Free And Gentle[This review was collected as part of a promotion.] Free and Gentle Tide is part of the family. No perfume in the detergent. Clothes do not have residue. Clothing is soft. Fragrance free is for me.
neutral
Nancy5
4.0/5
20 January, 2026
This detergent made my clothes clean[This review was collected as part of a promotion.] This detergent works great, which made my clothes clean and smells nice after using it. The texture is light and clear which easy to absorb without leaving anything on the clothes. It’s gentle for kids clothes.
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satisfaction
Convenience Usability
Agnyte2
5.0/5
20 January, 2026
Does it job[This review was collected as part of a promotion.] Tide is my go to laundry detergent brand. I am always satisfied with the results this brand products provide. This liquid detergent wasn’t exception. My laundry is clean, have no complaints.
satisfaction
Aesthetics Branding
Deb
5.0/5
20 January, 2026
(no review title)Great product especially if you have dry skin
satisfaction
Geetas2
5.0/5
20 January, 2026
No more itchy[This review was collected as part of a promotion.] My kids have some itchy dry skin during the winter. Using the tide gentle laundry detergent helps with their skin. I love that it is made with clean ingredients that I trust
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Convenience Usability
TiffS9
5.0/5
20 January, 2026
Great Product![This review was collected as part of a promotion.] This laundry detergent is great and really gentle on your clothes! Other detergents have left oil stains on our clothes, but this Tide detergent left our clothes smelling fresh and actually felt clean and didn't have any stains.
satisfaction
Freshness Integrity
Katie2
5.0/5
20 January, 2026
Perfect product[This review was collected as part of a promotion.] I love this product. Especially with sensitive skin this time of the year. It doesn’t hurt my skin or make my skin breakout. Leaves laundry feeling nice and clean.
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Convenience Usability
Boots5
4.0/5
20 January, 2026
[This review was collected as part of a promotion.] Only reason I gave this four stars is because when I washed a dog blanket that smelled like pee, it did not get the scent completely out. I think for some clothes you do need the scented liquid tide for heavy odors. It was easy to pour and open nothing else wrong with it at all.
Packaging Related
neutral
Convenience Usability
grams1brat9
5.0/5
20 January, 2026
Tide Free and Gentle[This review was collected as part of a promotion.] This product was easy to use and easy to measure with the cup provided and made the laundry smell nice and clean no residue feel after and this item for sure was a great item and cleans clothes very nice
Packaging Related
satisfaction
Convenience Usability
oooppz10
5.0/5
20 January, 2026
Love it[This review was collected as part of a promotion.] My family loves Tide! We have been using their products for many years. I like the way the clothes come out clean and free of stains.
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Convenience Usability
Dougfa2
5.0/5
20 January, 2026
I like unscented Tide Free & Gentle[This review was collected as part of a promotion.] I like that Tide Free and Gentle is unscented and cleans our clothes well. We used 1 to 2 bars of the product in our front load HE washing machine and had good results so I this Tide product.
satisfaction
anonymous
5.0/5
19 January, 2026
grat deterging[This review was collected as part of a promotion.] I love this detergent and it works so well without all the harmful chemicals. i like the smell and how it feels on the skin. It does not ruin my clothing and it cleans very deeply.
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MBeauty9
5.0/5
19 January, 2026
Love it[This review was collected as part of a promotion.] This is a great laundry detergent for those with sensitive skin and fragrance sensitivity. A little goes a long way since it's very concentrated. The size is perfect to carry around on your laundry day.
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Convenience Usability
Sacarter121
5.0/5
19 January, 2026
Tide free and gentle liquid detergent[This review was collected as part of a promotion.] I really like this detergent. Tide Free and gentle laundry detergent has a fresh clean smell to your laundry. It is good for others that have sensitive skin. I would definitely recommend this product to someone.
satisfaction
Freshness Integrity
Dylan5355
5.0/5
19 January, 2026
It cleans well[This review was collected as part of a promotion.] The tide free and gentle works well. I was working on motorcycles and it cleaned the clothes I was wearing so there was no stain and it also got the smell out of them. It doesn't have dyes or fragrances which my family likes.
disappointment
xvicx6
5.0/5
19 January, 2026
so great[This review was collected as part of a promotion.] LOVE the scent of the detergent and works wonders. made my clothes smell amazing while cleaning them like never before. got rid of all the stains and odors while being a light, airy, and clear product. couldn’t ask for a better detergent!
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BeautyCA5
5.0/5
19 January, 2026
Great[This review was collected as part of a promotion.] I love that the Tide Free & Gentle Liquid Detergent is skin safe. It doesn't have any overwhelming perfume or any dye. My clothes come out perfectly clean and fresh. I recommend it.
Packaging Related
joy
Freshness Integrity
Austin1094
5.0/5
19 January, 2026
Great for Sensitive skin[This review was collected as part of a promotion.] This product works great and without any dyes or perfumes. Cleans clothes just as good as other detergents while still being good for sensitive skin. Would definitely recommended this product
satisfaction
Mokautusky3159
5.0/5
19 January, 2026
Overall Impression[This review was collected as part of a promotion.] Tide Free& Gentle strikes an ideal balance between powerful cleaning and skin safe care. Slightly more expensive but justifies its cost.
disappointment
At1516
5.0/5
19 January, 2026
Great clean[This review was collected as part of a promotion.] Very happy with this free and gentle detergent. It cleans just as well as I would expect tide but is gentle on my skin. No scent at all.
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satisfaction
Convenience Usability
Cassie7
5.0/5
19 January, 2026
[This review was collected as part of a promotion.] I was pleased with the Tide Free and Gentle Detergent. It left no smell except for “clean” on the clothes. Nobody in my family (even the sensitive skinned ones) had any complaints or rash or itchiness. The product dispensed cleanly and easily into my washer. I have nothing but good things to say about this product.
Packaging Related
satisfaction
Convenience Usability
JofinC187
5.0/5
19 January, 2026
Good detergent[This review was collected as part of a promotion.] This is a good free and clear laundry detergent good for sensitive skin or skin allergies also good for babies its a good product cleans very well I using it and trying it
satisfaction
LoomKnitter5
5.0/5
19 January, 2026
Delightful Detergent![This review was collected as part of a promotion.] This is probably the best detergent as far as cleaning and stains that is on the market. I like that it is free & clear because I have a family member who cannot handle the fragrances. It cleans wonderfully!
Packaging Related
joy
Convenience Usability
Whitters4
4.0/5
19 January, 2026
Nice product[This review was collected as part of a promotion.] A nice detergent that gentle on my sensitive skin with no scent to irritate my sense of smell. It cleans like their regular detergent without all the added irritant that usually caused me to break out
neutral
Neveah2
5.0/5
19 January, 2026
Perfect for loved ones[This review was collected as part of a promotion.] I recently welcomed a baby and finding a scent-free and effective laundry detergent has been a challenge. Until, I received this and it has done wonders! The detergent cleans any milk stains and has no irritating scent.
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Potays994
5.0/5
19 January, 2026
Loved Tide Free/Gentle Liquid Detergent[This review was collected as part of a promotion.] Being a Person who is very sensitive to artificial dyes & perfumes when it comes to laundry detergent, I was very happy with Tide Free & Gentle as it is 100% Free of Irritating Residues while completely cleaning all my clothes.
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Trickyan1
4.0/5
19 January, 2026
Good and Gentle But...[This review was collected as part of a promotion.] I liked Tide. I have been a past customer so liking was there. But, the thing that I didnt like a chemical ingredient which of course I came to know with the help of AI. Other than that, I'm happy to use it.
disappointment
Chloe6
5.0/5
19 January, 2026
Our go to laundry detergent![This review was collected as part of a promotion.] We love this detergent! Especially for our littles this detergent is gentle and non irritating on sensitive skin! No improvement’s needed! We love this and will continue to use this in the future! Highly recommend!
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eweise7
5.0/5
19 January, 2026
Great detergent[This review was collected as part of a promotion.] This detergent is wonderful for those with sensitive skin. No heavy scent but clothes smell and look clean and it is very gentle. Also great for those without any skin sensitivity issues, just a really good detergent.
satisfaction
Convenience Usability
Sammy881
5.0/5
19 January, 2026
Great product[This review was collected as part of a promotion.] This is a great product that I to anyone who is interested in a new clean detergent without dyes or perfumes.
satisfaction
Convenience Usability
polly8
5.0/5
19 January, 2026
soap review[This review was collected as part of a promotion.] I recently tried the Tide free and gentle detergent and i love it. My kids have sensitive skin so I love that I can use this for everyone's laundry. It addresses their needs while still getting the clothes clean and not having to worry about any harsh chemicals.
Packaging Related
joy
Convenience Usability
Kylena5
5.0/5
19 January, 2026
Clean without harsh additives[This review was collected as part of a promotion.] I love the effectiveness without harsh additives. It cleans clothes with stains. Easy to pour and dispense. I love that it has no scent, so if you wanted to add scent, you can. I totally recommend this.
Packaging Related
joy
Convenience Usability
Moeee4
5.0/5
19 January, 2026
Always a great product[This review was collected as part of a promotion.] Tide is always a winner and my clothes always come out clean. The free and gentle one is great because there’s no irritating scent or overpowering scent.
satisfaction
Convenience Usability
Chanel9
4.0/5
19 January, 2026
[This review was collected as part of a promotion.] My clothes are now very clean. I was able to get my clothes clean even with the tap cold water cycle. Everything smells fresh but without the added perfumes. It's easy to pour this into the measuring cup and then into your laundry. I like that I feel safe enough to use this on my toddlers clothes.
Packaging Related
disappointment
Convenience Usability
Tatii5
5.0/5
19 January, 2026
Perfect[This review was collected as part of a promotion.] Super easy to use, clothes feels soft after it’s been washed… I this product gentle on the skin and tide free which is something I always look for when purchasing detergents
joy
Convenience Usability
Dan1236
5.0/5
19 January, 2026
Super clean and no scent but fresh cloth[This review was collected as part of a promotion.] It is very high efficiency and clean and makes the stains all go away in a single wash. I like that it is formulated for sensitive skin and i think it could have a bigger packaging.
Packaging Related
disappointment
Convenience Usability
Shauna7
4.0/5
19 January, 2026
[This review was collected as part of a promotion.] This product worked very well. I was impressed with the small amount I needed to use to get the clothes clean. Although I do occasionally use scent beads in certain loads, I like the fact that there was no scent at all from the detergent. It also did not get gummy in the dispenser, as some detergents often do. This was definitely a good experience.
Packaging Related
satisfaction
Convenience Usability
Penny6
5.0/5
19 January, 2026
Tide Free & Gentle Works![This review was collected as part of a promotion.] I found the product to be easy to use. Cleaned well with a pleasant scent after washing. Clothing felt soft and clean. to others
Packaging Related
neutral
Convenience Usability
Brandon4
5.0/5
19 January, 2026
Tide detergent[This review was collected as part of a promotion.] This detergent smells great and we even used it to wash by 6 month olds clothes. They came out soft and we had no issues. I will use this again!
relief
Marny7
5.0/5
19 January, 2026
[This review was collected as part of a promotion.] I really like this free and gentle Tide detergent. My clothes are clean and fresh after using just a little of this detergent in my new front load washer. I appreciate Tide having gentle detergent as I hope this will help my clothes last longer. I enjoy no scent and my clothes look nice.
Packaging Related
appreciation
Freshness Integrity
Limes991
5.0/5
19 January, 2026
[This review was collected as part of a promotion.] The tide free and gentle detergent is a must have! I struggle with sensitive skin and this detergent was so easy to use left my clothes super soft and clean, I felt great after using it and not having any reaction on my skin. I can’t wait to try more of their free and gentle line and I will definitely add this to my shopping list each time!
Packaging Related
satisfaction
Convenience Usability
Daffy3211
5.0/5
19 January, 2026
TIDE IS STILL NUMBER ONE[This review was collected as part of a promotion.] Tried tide and was very satisfied with the out come when I used. Since used again after few months will start buying again to use for my laundry needs
satisfaction
cmsilva03158
5.0/5
19 January, 2026
Tide Gentle Liquid[This review was collected as part of a promotion.] I’m not too fond of the paint thinner scent but I did use it for towels and other things. It’s a regular detergent. Everything felt soft when using. I’d recommend for non urgent items. Not for bay clothing.
disappointment
Thatmom5
5.0/5
19 January, 2026
Nice and clean[This review was collected as part of a promotion.] This laundry detergent is nice and my clothes clean.I love that it's free and clear. My son, that is one years old.Did not have any reactions , which is always a plus thank you , tide.
Packaging Related
joy
Convenience Usability
RP7326
5.0/5
19 January, 2026
[This review was collected as part of a promotion.] As someone who suffers from eczema and has a little child, this free and clear detergent is a lifesaver. No harmful chemicals or fragrances that affect skin. No residue left on clothes. No weird smells, even though these clean detergents are fragrance free, some have weird smells… this does not!
Packaging Related
neutral
Convenience Usability
Leah115
5.0/5
19 January, 2026
Amazing detergent![This review was collected as part of a promotion.] I love this detergent! The ingredients are amazing and my clothes feel so clean after washing them! I love how there are no dyes or perfumes. This detergent is perfect for anyone! I highly recommend!
joy
Convenience Usability
Lolapicke6
4.0/5
19 January, 2026
Great Clean Laundry Detergent[This review was collected as part of a promotion.] I have been trying to get more healthy laundry detergent and not so many chemicals or scents, I think this detergent is a great start and a great alternative. Clean ingredients
Packaging Related
satisfaction
Convenience Usability
DaytonDoll9
5.0/5
19 January, 2026
Great Tide product for all house guests[This review was collected as part of a promotion.] Tide Free and Gentle is the same quality laundry cleaning product we expect from all Tide products, and it is good for all house guests, especially those who might have allergies or sensitive skin.
satisfaction
Aesthetics Branding
BruschiD8
5.0/5
19 January, 2026
[This review was collected as part of a promotion.] This is the go to detergent for sensitive skin. It does a great job cleaning the clothing without damaging it or causing color issues. No scents for anyone with sensitivity to fragrances. Works great with our HE washing machine but also worked great with our old standard washer. Would definitely recommend
Packaging Related
satisfaction
Aesthetics Branding
LindsNW05
5.0/5
18 January, 2026
originally posted on tide.com
neutral
allysonh
5.0/5
17 January, 2026
(no review title)No smell and gets my clothes clean
neutral
Convenience Usability
chaneyb7_8817
5.0/5
16 January, 2026
I absolutely have to use this detergent for everything. It is gentle on my family's skin and still cleans heavy items like my comforter and rugs. There is no scent so you can always add in fabric softeners and fragrance. I personally like to add in baking soda to strip any odors. I will always purchase this detergent because it works, plain and simple.
neutral
Convenience Usability
carol
5.0/5
13 January, 2026
3 guests found this review helpful. Did you?
neutral
Riley
5.0/5
11 January, 2026
(no review title)Love that it is gentle on skin with no extra fragrance or dyes. I feel safe using this for my baby’s clothes and helps me avoid breakouts on my sensitive skin. Tide also uses enzymes which helps break down stains and what I’m looking for when doing cloth diaper loads. Great grab and go for all your laundry needs!
Packaging Related
joy
Paula
5.0/5
8 January, 2026
(no review title)Love the unscented Tide and have used it for a long time.😍
joy
SJ
5.0/5
7 January, 2026
(no review title)No issues as far as cleaning and no allergic reaction to the ingredients
relief
victoriab941_2714
5.0/5
4 January, 2026
Best detergent for sensitive skin!My favorite detergent on the market! Makes my clothes feel 100% fresh & clean without irritating fragrances! Super easy to use & definitely worth the money! I sometimes add a small amount of another detergent to add some fragrance!
Packaging Related
joy
Convenience Usability
kariw64_407
5.0/5
3 January, 2026
Tide Free & Gentle is a staple in our home, especially with multiple allergies. It cleans clothes really well without any harsh fragrances or dyes, so there’s no irritation or lingering scent to worry about. It gives me peace of mind knowing our laundry is truly clean and safe for sensitive skin. Highly recommend for anyone dealing with allergies or sensitivities!
Packaging Related
appreciation
Convenience Usability
Patty25
5.0/5
1 January, 2026
Great solution for my sensitive skinGreat solution for sensitive skin without compromising cleanliness of one’s laundry. I Love it! ❤️
joy
Agnes Taylor
5.0/5
31 December, 2025
Tide Laundry DetergentThe Tide HE Deep Cleaning is good for people who have allergies.
satisfaction
eud_8295
5.0/5
29 December, 2025
I usually buy the bigger version as it is much more money saving option. It works wonders on the kids stains, and never saw any rushes or allergies coming back after starting to use it. Fabrics are clean and conditioned. The product dissolves very well not leaving any strikes on clothes . Good concentration as small amount goes for very long period.
Packaging Related
satisfaction
Convenience Usability
kiti2_2843
5.0/5
29 December, 2025
This detergent got my family’s clothing as clean as classic Tide but without any fragrance at all. I love that I can add my own scent by using different essential oils in the dryer rather than all of our clothing smelling exactly the same. While the price is not as low as a bargain detergent, the performance is MUCH better.
Packaging Related
disappointment
Convenience Usability
Johanna
5.0/5
27 December, 2025
27 December, 2025Verified purchase
neutral
anonymous
5.0/5
26 December, 2025
Natural/Gentle and very effective!I have been using Tide for years. I especially like the Free and Clear as it has no added scents and does not bother my sensitive skin. It cleans well, and is a good price. Highly recommended.
satisfaction
Christy
1.0/5
24 December, 2025
1 reply from Tide team - 3 months agoHello Christy. We hope you're doing great. We are very sorry to hear that you didn't received what you ordered, we understand how frustrating this can be. You can contact Target at 1-800-440-0680 so they can assist you.
Packaging Related
frustration
Kach
4.0/5
22 December, 2025
(no review title)The only detergent i used since i have bad scent allergies
neutral
F1716
1.0/5
17 December, 2025
Changed formula caused hivesI have eczema, allergies, and psoriasis, so when I find something that works, I never change it. Earlier this year, I started to get more hives... but since it's hard to pinpoint what the factors are (could be the weather), I didn't raise any flags to the doctor. Once the summer hit, they got bad enough for the doctor to prescribe meds. They went away with the meds, but then came back. I went back to the doctor, and they suggested another med, but that caused me to wake up with my eyes nearly shut from being swollen. And because I hadn't changed anything in my routine, things were still a mystery. One day, I did laundry right before bed (instead of usually airing it out), and that's when I realized it was probably Tide after I woke up scratching with my skin flaming. It became clearer as I read stories on the web about other people's health issues caused by the new formula. I am now 3 weeks in with a new laundry detergent - didn't change anything else in my routine to make sure this was a controlled experiment - and everything is gone. Hives were on my arms, chest, neck, and groin area. They also activated psoriasis patches on my hands and fingers. Flakiness and rashes on my face and eyes. All gone. This cost me hundreds of dollars between doctor appointments, meds, and lotions. Despite the label, do not use this product if you have sensitive skin. Save your money, tears, stress, and anxiety.
disappointment
Convenience Usability
caitlint160_6981
5.0/5
13 December, 2025
Recommend!Someone with sensitive skin, this is amazing. Always gets stains out and the freshness on clothes. So light and durable for any clothes or fabrics. I have been wearing tide for years.
joy
Freshness Integrity
Bre
1.0/5
7 December, 2025
1 reply from Tide team - 4 months agoWe appreciate you letting us know, and we're so sorry your Tide detergent made you and your husband itch. With the strict and thorough safety testing our Tide products go through, this is not what we'd normally expect, and we're grateful for the opportunity to help. Your safety is our top priority, so please be sure to discontinue use, if you haven't already. We'd like to learn more about your experience and offer you further assistance with this. Please hold on to your product and call our team at (800) 879-8433, any time from 9:00AM-6:00PM EST Monday-Friday.
appreciation
Gina
1.0/5
2 December, 2025
1 reply from Tide team - 4 months agoThanks for sharing that your bottle of Tide Free & Gentle was leaking, Gina. Please know, a lot of research goes into our bottle design and we strive to get the best quality for our consumers with every Tide purchase. Even with our hard work and quality checks, some plastic packaging may become damaged or break if it's dropped, especially if it lands on a seam or corner. We apologize that this has happened to your purchase. For additional help, please give us a call any Monday through Friday, from 9 AM to 6 PM, EST. Our number is 1 (800) 879-8433.
Packaging Related
frustration
Aesthetics Branding
Brooke
1.0/5
24 November, 2025
1 reply from Tide team - 4 months agoWe're so sorry to hear that your order was packed incorrectly, Brooke! This is certainly not the experience we want or expect you to have, and we're glad you reached out. Please call the Target Team at 1-800-440-0680 for assistance.
Packaging Related
relief
ib19_815
5.0/5
24 November, 2025
Free of unnecessary dyesFree and Gentle is my favorite Tide, I have purchased it several times. It has a light fragrance, not over powering and still gets rid of stains better than any other brand. Several family members have eczema and have said they notice a difference between this and Tide Original.
neutral
Aesthetics Branding
Jcat
1.0/5
22 November, 2025
Caused horrible rashI don’t usually write negative reviews but we have had a terrible time with mysterious contact dermatitis rashes/ itching after using this product this past year. It helped me to read other reviews. Because we had used Tide Free and Gentle in the past, it was not our first go to when trying to find a reason for the problem. I’ve also happily used Tide products for something like 40 years! My husband has sensitive skin—developed horrible pruritic rash on his back particularly. Dr. put him on steroids. I washed and double rinsed all clothing, sheets, blankets etc. for the past six months. This helped only slightly. Then I started developing a rash on my back too. Never had that before in my life. Switched detergent. Washed everything. Amazing. Clothes smell better and my back is much better. Husband’s skin is slowly improving. I have several large bottles of Tide Free— (the downside of subscribe and save). I can give them away but afraid of causing problems for someone else. I get it, stuff happens, but hopefully you will understand there is a real issue and take steps to correct it or at least warn people.
Packaging Related
disappointment
Kristen
5.0/5
22 November, 2025
(no review title)This detergent has handled baby and toddler life so well lol! It's gotten out messes that I wasn't sure it would, and has never caused a reaction on my skin or my kids skin, amd we all have sensitive skin that reacts to other detergent.
neutral
Shadow13
1.0/5
22 November, 2025
1 reply from Customer Care team - 4 months agoThank you for reaching out and bringing this to our attention. Please know that your safety is very important to us, and all of our Tide products go through extensive testing to ensure they're always safe/effective for use as directed on the label. We're very surprised and sorry to hear that you started breaking out in hives after using your Tide Free and Gentle as this is certainly not the experience we want you to have, and we're grateful you let us know. If you haven't already, please discontinue use moving forward. Our Tide Team would like to learn more about this and assist you further from here. Please hold on to your Tide and call us at (800) 879-8433, any time from 9:00AM-6:00PM EST Monday-Friday, so we can help!
Packaging Related
appreciation
Aesthetics Branding
stacy
5.0/5
17 November, 2025
(no review title)Great for sensitive skin/eczema, adult, children, infants 👍🏼
satisfaction
Melissa
5.0/5
16 November, 2025
Cleans so well.Of all the detergent this, one does the best job. Gentle in skin, tough on stains. I don’t need fabric softener.
joy
Erin
5.0/5
13 November, 2025
(no review title)I like that this does not have any scent and is gentle on my family's skin.
neutral
Connie
3.0/5
9 November, 2025
Misleading description of item2nd time to order this product. It specifically says it has 15 extra loads on the description and in the picture. The first time I purchased it I didn’t think much about it but upon the purchasing it the description was the same extra 15 loads, but when I picked up my order yet again I didn’t think much not get the product as described. If this item isn’t available please fix it online it is very misleading and I would have purchased the larger size. Feel like I was duped not once but twice only got the 100 loads not the 115 that is clearly in the picture and the description
disappointment
Convenience Usability
Christy
5.0/5
6 November, 2025
(no review title)Only detergent I don't have an allergic reaction to. It doesn't smell as good as other detergents but that's the point. It doesn't get all stains out but does a pretty good job.
disappointment
john
1.0/5
2 November, 2025
1 reply from Tide team - 5 months agoWe're sorry to hear you didn't receive what you expected, John. For questions or issues with your order, please reach out to Target directly at 1-800-440-0680.
neutral
Idette
5.0/5
1 November, 2025
Beat detergent for sensitive skinThis doesn't cause skin irritation and is unscented
neutral
Juice
5.0/5
25 October, 2025
(no review title)Best laundry soap for your buck, even better when Target has deals!
joy
CocoRican
3.0/5
19 October, 2025
Not gentle enough in liquid formThis is their gentle line for sensitive skin, but it contains sodium lauryl sulfate (SLS). That’s a surfactant that irritates skin, especially acne-prone skin. That’s why I can’t use the liquid version. At least the pods version has sodium laureth sulfate (SLES), which may still irritate the skin like SLS, but it’s a more gentler and milder version. If you suffer from acne, especially body acne, buy sulfate free, or at least SLS free. The powder version doesn’t have SLS
disappointment
Judy
5.0/5
15 October, 2025
free and gentleIf you have sensitive skin, Tide Free & Gentile is for you. No perfume and nothing harsh. Still cleans great.
satisfaction
anonymous
5.0/5
12 October, 2025
Great for sensitive skinMy family has sensitive skin- we love this formula!
joy
Martha
5.0/5
12 October, 2025
Tide free & gentleTide is the best by far.
joy
llc308
1.0/5
9 October, 2025
1 reply from Customer Care team - 6 months agoThank you for bringing this to our attention, and we hope you're husband is feeling much better. Our team is committed to performing rigorous safety tests and research to ensure our products are safe for use. We're sorry to hear that your husband's skin reacted after using our Tide Free & Gentle. If you have not done so, we recommend discontinuing use. You're safety is our highest priority, and we'd like to learn more. Please give us a call at (800) 879-8433.
Packaging Related
appreciation
diannw7_8029
5.0/5
6 October, 2025
Scent free and cleans greatEnvironmentally conscious container for liquid detergent. Scent free and cleans great! Cheaper than the other brands and works just as well or better.
Packaging Related
satisfaction
Zhi
5.0/5
6 October, 2025
Great for baby laundrySeems to do the trick! We’re using this for all household laundry as we have a new baby, and we haven’t had any skin reactions. It’s hard not to miss detergent scents a bit, but alas. Very glad they make this in large sizes to minimize trips to the store
disappointment
rosemary
1.0/5
2 October, 2025
1 reply from Tide team - 6 months agoThank you so much for your interest in using our Free & Gentle Detergent, RoseMary. We're sorry to hear about the condition of your order. Please inform Target about this and see what they can do to help. They can be reached at 1-800-440-0680.
Packaging Related
neutral
Terry
4.0/5
30 September, 2025
Rock on Tide freeIt cleans my clothes and they smell fresh.
neutral
Freshness Integrity
Grandma
5.0/5
25 September, 2025
No review text available
neutral
Selena852
5.0/5
23 September, 2025
Best Tide varietyLet me start this by saying that I'm a laundry snob, and this is one of the best detergents I have ever used. It washes well, doesn't leave an overpowering scent as most Tide detergents do these days; does not fade clothers and does not leave residue. I would highly recommend it to anyone.
joy
Julie
1.0/5
12 September, 2025
1 reply from Tide team - 6 months agoWe're sorry to hear about the condition this arrived in, Julie. We recommend bringing this to the attention of Target at 1-800-440-0680. They'll be eager to learn more and to see how they can help make things right for you! -The Tide Team
Packaging Related
neutral
Megan
1.0/5
10 September, 2025
1 reply from Tide team - 7 months agoWe hope you're feeling better now, Megan, and we're so sorry to hear this happened. Safety is our top priority, and all our products are thoroughly evaluated to be safe when used as directed. We recommend discontinuing use of the product, but hang onto it for a little while, as we'd like to gather some details to share with our team. So we can help further with this, please give us a call at 1-800-879-8433, M-F 9am-6pm EST.
Packaging Related
disappointment
ebdro
5.0/5
2 September, 2025
Fragrance FreeI like that there is no fragrance. Cleans Well and is good for the washer.
satisfaction
melissat48_4390
5.0/5
1 September, 2025
Effective and GentleTide Free & Clear is my go-to detergent! It cleans really well without any strong scents or dyes, and it’s gentle on sensitive skin. Love that it’s powerful and effective but still safe for the whole family.
Packaging Related
disappointment
MJ
5.0/5
29 August, 2025
Wonderful detergentMy Husband has been complaining lately about the odor of his clothes. I switched to Tide free & gentle, he loves no smells!
joy
anonymous
5.0/5
21 August, 2025
This is one of the only detergents I trust for my family. I’ve used it on my clothes and my son’s clothes since he was born, and it’s always been gentle our sometimes sensitive skin while still getting everything clean. It has no harsh dyes or perfumes, and I love knowing it’s safe but effective. Definitely a staple in our home.
Packaging Related
appreciation
Convenience Usability
melschnef_7922
5.0/5
20 August, 2025
Gentle and strongThis is my go-to detergent for sensitive skin! It gets the job done and is still tough enough to fight stains and leave a freshly laundered scent, but doesn’t cause any irritation or reaction!
disappointment
Longtime consumer
1.0/5
17 August, 2025
1 reply from Tide team - 7 months agoYour longtime loyalty is extremely appreciated, and we're certainly sorry to hear a fan like yourself had this experience, and we truly hope you're feeling better now. Tide Free & Gentle recently had a formula change to provide better stain removal while still being gentle for sensitive skin, so we assure you what you're describing isn't something we'd expect to happen. Our products are thoroughly evaluated to make sure they're safe to use, but we do understand that needs vary from person to person, so if you haven't already, we recommend discontinuing use. We'd like to make a full report to share with our Safety Team, and help further, so please give us a call at (800) 879-8433.
Packaging Related
disappointment
MW
4.0/5
11 August, 2025
Sensitive skin friendlyBest detergent for sensitive skin. Just wished the product was fuller.
neutral
Honestly
5.0/5
9 August, 2025
Great product can use less than suggestedI’m amazed how little is needed. And when empty , hope refills come soon, we use vinegar salt and water on dangerous weeds! Sadly our area has no recycle and the container is useful. Even making bubble solution for children. Please sell carton refills!
Packaging Related
disappointment
Sustainability Materials
Online Customer
1.0/5
8 August, 2025
1 reply from Tide team - 8 months agoWe're really sorry your daughter had this reaction, and we appreciate you taking the time to share this feedback. We hope her symptoms have improved. Our ingredients are extensively tested to ensure they are safe and effective when used as directed. Please discontinue using this product and set it aside for review. We want to have our Safety Team look into this further, and we'll be happy to assist with your product. Give us a call at 1-800-879-8433.
Packaging Related
appreciation
Aesthetics Branding
dee_in_nyc_561
5.0/5
7 August, 2025
Best Tide so far!This formulation is made with clean ingredients and is hypo allergenic IMO, while also safe for babies' clothes. A little goes a long way and clothes come out clean and fresh.
Packaging Related
joy
Convenience Usability
Frankie3
3.0/5
5 August, 2025
1 reply from Customer Care team - 8 months agoWe appreciate that you've used Tide for many years, Frankie, and are very sorry that your recent bottles of Tide Free & Gentle have a strong unpleasant odor. Our products and packages go through many quality checks and we try our very best to make sure that each one reaches you in perfect condition. We appreciate your bringing this to our attention, as an unusual aroma could be caused by the product being exposed to extreme heat or cold. Your loyalty to Tide is appreciated, and we'd like to learn more details to see how we can further assist you. Please give us a call at 1-800-879-8433 from 9AM -- 6PM EST Monday–Friday.
Packaging Related
appreciation
Aesthetics Branding
Madmd
1.0/5
4 August, 2025
1 reply from Customer Care team - 8 months agoWe're so sorry that your recent bottle of Tide Free & Gentle is not providing the wonderful fresh laundry that you've come to expect with Tide, Madmd. Our products and packages go through many quality checks and we try our very best to make sure that each one reaches you in perfect condition. Laundry detergent should never cause your clothes to have a bad smell, and an unusual aroma could be caused by the product being exposed to extreme heat or cold. Your loyalty to Tide is appreciated, and we'd like to gather a few details to further assist you with this. Please give us a call at 1-800-879-8433 from 9AM -- 6PM EST Monday–Friday.
Packaging Related
joy
Freshness Integrity
joannah111_311
5.0/5
1 August, 2025
Best for sensitive skinThis is the only detergent that I use for my newborn. He has very sensitive skin, and I know that it does not irritate him when I wash his clothes in this detergent. It helps get out all the stains and doesn’t break the bank
joy
Robynn
1.0/5
31 July, 2025
Disappointed in your companyWhy do you have the powdered detergent, Clean and Gentle, and not Free and Gentle? Clean and Gentle has "bleach" in it, I don't remember Free and Gentle having Bleach in it? Why the change? Why did you stop making Free and Gentle powdered Tide? Why have you apparently changed the ingredients to the liquid version of Free and Gentle, also? I have read your recent reviews of liquid Free and Gentle Tide and am shocked at people's reaction to your product and all you say is to stop using the product and mothing about changing what you are doing!! How irresponsible of a company you are!! You are not listening to your customers who have used Free and Gentle powder and liquid for years! Please listen and do something about the problem!! The way your product used to be was great! Not anymore!
Packaging Related
disappointment
Convenience Usability
chellet1722_8905
4.0/5
24 July, 2025
I'm good for sensitive skinTide is a great brand of laundry detergent. I especially like the free and gentle for my sensitive skin and also because it allows me to add scent boosters I like without it clashing.
satisfaction
Aesthetics Branding
Carole
5.0/5
24 July, 2025
Tide HEI like the fact that it is unscented. It cleans well.
neutral
ka123
1.0/5
19 July, 2025
1 reply from Customer Care team - 8 months agoWe're so sorry to hear a loyal fan like yourself had this experience with your recent purchase, and we truly hope you're feeling better. Our products and their ingredients are thoroughly evaluated to make sure they're safe to use, but we do understand that sensitivities can vary from person to person, so if you haven't already, we do recommend discontinuing use. In order to make a full report to share with our Safety Team, and to help further, please give us a call at (800) 879-8433.
Packaging Related
disappointment
anonymous
5.0/5
15 July, 2025
Gentle on ClothesThis is gentle on my laundry. It doesn't contain any irritating residue. It doesn't have dyes or fragrance. It gets my clothes clean while removing odors and stains. My clothes come out soft and my colors are bright.
neutral
Convenience Usability
Oola
5.0/5
1 July, 2025
No review text available
neutral
ItchyAndSad
1.0/5
28 June, 2025
Hives, horrible awful hives on my FACEGotta add my voice to the outcry of hives here, in the hopes that the company acknowledges that they messed up here. I've never in my life had such a horrible reaction to a product, and it took me weeks and weeks to figure it out. Why would I ever suspect a product that is supposed to be ok for sensitive skin? Multiple rounds of steroids later and I'm facing long term damage to the skin on my face because of this. It's appalling that companies are able to do this and get away with it. And no, I don't want to be told to call a soulless corporate phone number and condescended that this formula change doesn't cause this when there appears to be ample evidence to the contrary.
Packaging Related
anger
joannad122_5770
5.0/5
23 June, 2025
My gold standard detergentMy go-to detergent for years. I save my scents for my lotions and perfumes, I don’t need them in my laundry detergent! It’s a good value and lasts quite a while and gets my clothes, nice and clean without damaging or fading the fabric.
Packaging Related
satisfaction
Convenience Usability
BarbR
1.0/5
22 June, 2025
1 reply from Customer Care team - 9 months agoThank you for bringing this to our attention, and we h0ope you're feeling much better, Barb. Our Tide products are put through rigorous safety tests to ensure they're safe for use. We're sorry to hear that you were having rashes from using your Tide Free & Gentle, and if you have not done so, we recommend discontinuing use. Your safety is our highest priority, and we want to learn more about your experience. Please call us at (800) 879-8433.
Packaging Related
appreciation
DD4632
3.0/5
14 June, 2025
1 reply from Customer Care team - 9 months agoWe're sorry to hear this. This certainly isn't the quality standard we expect due to extensive testing, so we'd like to learn more. When you have a chance, we hope you'll give our team a call at (800) 879-8433.
appreciation
Aesthetics Branding
eriny34_5420
5.0/5
9 June, 2025
Very good for sensitive skinI love Tide free and gentle. I have sensitive skin with eczema, and this does not flare up my eczema at all! It doesn’t have a smell but it does and it’s so light and clean smelling, I love it!!
joy
Convenience Usability
Parent of 5
5.0/5
7 June, 2025
Simply greatThis detergent is great for sensitive skin.
satisfaction
Kricket0908
5.0/5
6 June, 2025
Great for sensitive skinMy husband has very sensitive skin and it works perfectly and cleans everything
satisfaction
Llr6
1.0/5
1 June, 2025
MI/MCI Means NOT HypoallergenicFalse advertising and extremely dangerous allergen for those allergic and may sensitize others with repeated use. How did R and D think this ingredient was safe for consumers?
Packaging Related
appreciation
misty5665
1.0/5
29 May, 2025
Not UnScentedI’ve used this product for years. I bought the 151 fluid ounce and there is something really wrong with it. I’ve trued to rinse my several times just to get the stench of it out. I have a very sensitive sense of smell and I opened it and thought wow this is stinky. And get my better judgment. I washed a load of clothes in it. Why did I do that? For sure something is wrong with this great big giant bottle and I have no receipt. So im stuck with it and I’m more than upset. Financially times are hard enough and this just makes it worse. There should be some type of seal on the caps. I don’t know what happened but it’s disgusting. I’m really upset about it. I’m on a fixed income and I really can’t afford any extra cost right now. This just made it worse..
Packaging Related
disappointment
Freshness Integrity
dmack
1.0/5
29 May, 2025
1 reply from Customer Care team - 10 months agoWe're sorry to hear this. After the rigorous health and safety tests this detergent has undergone, this definitely isn't the result we expect. Your well-being is very important to us, so we hope you're feeling better now. It sounds like you already have, so we're glad you discontinued using this detergent. So our Safety Team can learn more and make sure you're ok, could you please give us a call when you have a chance? You can reach us at (800) 879-8433.
Packaging Related
relief
Camama
1.0/5
13 May, 2025
1 reply from Tide team - 11 months agoThere's nothing more important to us than the safety and complete satisfaction of our users, so we're very sorry to hear about this. This product gives a hypoallergenic clean for sensitive skin, is pH balanced, and free of fragrance, so be assured this isn't what we expect with our many safety checks and when using it as directed. Please discontinue using your bottle and give us a call so we can learn more. You can reach us by dialing (800) 879-8433.
Packaging Related
satisfaction
Convenience Usability
irynay90_3963
5.0/5
10 May, 2025
Safety for skinThis laundry gel is odorless and colorless. It does not cause allergies or skin reactions. It cleans dirt effectively. I like to use it for bedding and underwear. Good price.
satisfaction
ScrewYouTide
1.0/5
10 May, 2025
1 reply from Customer Care team - 11 months agoWe're very sorry to learn you've had this experience, as our Safety Team's always hard at work in our factories. They assure us that all Tide products are thoroughly evaluated to be safe when used as directed, so we’re very sorry to hear about your experience. We hope you’re no longer using this bottle of Tide Free & Gentle Liquid Laundry Detergent, but that you still have it. If you do,keep it in a safe spot, just in case we need to retrieve the bottle from you. So we can learn more about how you're feeling today and further assist you with this experience, please, call us at your convenience. We’re here Mondays through Fridays, from 9 AM to 6 PM, EST, and Saturdays and Sundays, from 9 AM to 5:30 PM, EST. Our number is 1 (800) 879-8433.
Packaging Related
disappointment
anonymous
5.0/5
8 May, 2025
No fragrance or dyesThis is very gentle on my clothes. It doesn't contain any harsh dyes or irritants. There are no fragrances. It gets my clothes clean and leaves them soft and fresh. It comes in a large jug with a measuring cap for the size of load I have. It is a good value and lasts me a long time
Packaging Related
satisfaction
Convenience Usability
AnaG
5.0/5
6 May, 2025
Good for the whole familyOut of all the detergents, this one doesn't cause my daughters eczema to flare up. The scent could be a bit stronger but it's quite right.
disappointment
mags1623
3.0/5
6 May, 2025
Great for those with sensitive skinTide Free and Gentle has been a dependable choice for my laundry needs, especially as someone with sensitive skin. The fact that it contains no added perfumes or dyes makes a noticeable difference—this is the only detergent I've found that cleans well without causing irritation. While the brand makes no mention of the packaging being eco-friendly, the design is practical. The bottle is easy to store, and the lid is particularly well-designed, doing an excellent job of funneling any excess detergent back into the bottle without mess. In terms of value for money, this product strikes a good balance. It offers clean, skin-safe ingredients at a price that feels reasonable given the quality and volume. As for performance, it's effective at cleaning everyday laundry, but I’ve found it struggles with tougher stains like food and drinks. A pre-treatment step is usually necessary for those. Despite that, I’m satisfied with how it performs overall and plan to continue purchasing it. It's a solid, reliable option for those prioritizing gentle formulas and skin-friendly ingredients.
Packaging Related
disappointment
Convenience Usability
Fígaro
1.0/5
4 May, 2025
Yellowing over timeI was hopeful this would work at keeping my clothes impecably clean (as my alternative is about twice the price) but after long term use on my white towels and linens, Tide free & gentle turned my clothes a hue of yellow, whereas my original brand keeps them white. Also, I doif not find Tide kept my clothes smelling clean.
Packaging Related
disappointment
Convenience Usability
Wiley13
1.0/5
4 May, 2025
1 reply from Customer Care team - 11 months agoWe're sorry to hear this. Due to the many health and safety tests our products have gone through, this isn't something we'd expect. Your welfare is very important to us, so we recommend that you discontinue using this detergent. So we can learn more and make sure you're ok, could you please give our Safety Team a call at (800) 879-8433?
neutral
StrawberryBeefcake
1.0/5
2 May, 2025
Leaves sticky residueMakes your clothes sticky out of the wash. I use less than the recommended amount of detergent, but it will still leave a sticky residue on all of your laundry and is a nightmare on bath towels. Took me months to figure out the it was the Tide free and clear until I came across a Reddit tbh thread of other people dealing with the same issue from this detergent.
disappointment
Abby
3.0/5
1 May, 2025
Not as good as the previous formulation or fragrance free Hygienic CleanI want to give this 3 stars because at least there is still a fragrance free option. But Tide changed this Free and Gentle detergent’s ingredients a while back when they changed the bottle’s look, causing me and my family to have allergic reactions when we used the new formulation. I switched us to the fragrance free Hygienic Clean detergent from Tide, and it seemed to be the same as the regular Free and Gentle detergent used to be, but worked even better. They recently discontinued the fragrance free Hygienic Clean (leaving only the scented one), so now my family and I will be trying to find a different detergent that cleans as well, but without the hives and all. If trying this specific detergent, be aware of possible allergic reactions from the ingredients, even though it’s fragrance free.
Packaging Related
disappointment
Convenience Usability
lynnc35
5.0/5
29 April, 2025
Leaves my clothing softI use this because it doesn't irritate my skin. It is free of dyes and perfumes that can lead to irritation in some laundry. It is gentle and leaves my clothes soft. It gets my clothes fresh and clean. The measuring cup has lines for the size of my load so I know exactly how much to use
Packaging Related
neutral
Convenience Usability
Kate54
1.0/5
28 April, 2025
Formula w/benzisothiazolinone allergic reactionAs a person with sensitive skin, I have always been able to rely on Tide Free and Gentle to keep my skin comfortable and safe. I bought a new bottle of tide from my local store in March and the new formula is a nightmare. My face has swollen up, with hives on my face, neck, shoulders, back and legs. Please please please. If you say you’re free and gentle, BE free and gentle. The saddest part is I would have been a life long customer but now that it’s no longer safe for me to use, I have to find alternatives.
Packaging Related
disappointment
cadeebrown
4.0/5
24 April, 2025
Definitely gentle on my skinThis is a great gentle laundry detergent. I’ve been using it for about 3 years and it hasn’t caused me any issues. I do wish there was a little bit of a scent to it but I underhand that it is free from dyes and perfumes and it’s great for skin. Highly recommend this free and gentle detergent. ☀️🫧
satisfaction
Sunny Day
5.0/5
12 April, 2025
Bad delivery!I ordered this because of your buy 2 get 1 free offer and only received 1 - then Target cancelled the rest! Bad offer-send me the other 2 bottles Target!
Packaging Related
neutral
tinaf149_5839
5.0/5
8 April, 2025
Good choice for babiesI was looking for a baby friendly detergent for my newborn and after reading reviews, I found Tide Free & Gentle. It is free of dyes and perfumes, making it a great option for babies with sensitive skin. The only downside is that it's not very effective on tough stains. Overall, it's a good choice.
satisfaction
JG
5.0/5
7 April, 2025
My favorite!Have used this product for years. Cleans great. Love that it is unscented.
joy
Dot
2.0/5
3 April, 2025
1 reply from Tide team - 1 year agoWe're sorry for any confusion. If you have product order or delivery questions or concerns, please reach out to the Target Team at 1-800-440-0680 for further assistance.
neutral
Bwalker
5.0/5
2 April, 2025
Perfect for sensitive skinLove it especially with my sensitive skin I don’t break out.
joy
Nicole
4.0/5
2 April, 2025
New bottle came scented?I like that this is unscented and have been suing it for years. This recent bottle I bought, though, has a strong scent that you can smell very clearly on my clothes.
Packaging Related
neutral
Ellie
5.0/5
28 March, 2025
Tide Gentle HEGreat at removing stains. A bit costly, but so is everything these days.
disappointment
melissaf278_6715
5.0/5
28 March, 2025
Works great!The Tide Free and Gentle liquid laundry detergent works great! I love how gentle it is and doesn't have all the extra things in it that I don't want! Works great for my sensitive skin!
satisfaction
Sujo
1.0/5
27 March, 2025
1 reply from Customer Care team - 1 year agoWe're so very sorry to hear that you're not a fan of our Free & Gentle liquid detergent, Sujo. This product is free from dyes and perfumes, provides a hypoallergenic clean for sensitive skin, and is pH balanced, so we're sorry that it wasn't quite what you were looking for. We'd like to connect about this and ensure your feedback is heard. We can be reached at (800) 879-8433.
Packaging Related
neutral
Convenience Usability
thatssewjaclyn_5318
5.0/5
18 March, 2025
Tide Free and Gentle Liquid Laundry Detergent is by far the best laundry detergent that I have ever used. I have super sensitive skin and I use this detergent for everything. From clothes, to towels, to dog beds, all of them get washed in this detergent. The packaging makes it easy to measure and cost is appropriate for the amount of loads you can wash. The laundry always comes out clean and the scent is not overwhelming.
Packaging Related
joy
Convenience Usability
Notabot
1.0/5
14 March, 2025
1 reply from Customer Care team - 1 year agoWe're so sorry to hear that your Tide PLUS Bleach Alternative made you feel itchy, and we appreciate you bringing this to our attention! Tide products go through extensive testing, and they're found to be safe and effective to use as directed, so this isn't what we'd normally expect, and we're grateful you let us know. Your safety is important to us, so we recommend discontinuing use for now, and in the meantime, we'd love to learn more to be able to help you find the right product for you. Please hold on to your detergent, and give our team a call at (800) 879-8433, any time from 9:00AM-6:00PM EST Monday-Friday or 9:00 AM-5:30 PM EST Saturday, so we can help!
Packaging Related
appreciation
Iralam
1.0/5
12 March, 2025
1 reply from Customer Care team - 1 year agoOur goal is for everyone to have an exceptional laundry day, and of course, you're no exception. We're truly sorry to hear about this, but know that with our safety checks, this isn't what we expect as it's free of fragrance, pH balanced, and gentle to skin when used as directed. Because you had this experience, we ask that you please discontinue using it. We'd like to make a detailed report to our team and help. Please call us at (800) 879-8433.
disappointment
Sunny
5.0/5
9 March, 2025
Best detergent for sensitive skin!The detergent is very effective at getting everything I wash clean without dyes or perfumes that can irritate my skin. I’ve used this for decades and won’t buy anything else. The packing dispenses the detergent without any mess!
Packaging Related
joy
Convenience Usability
stacybeanz_2783
5.0/5
28 February, 2025
Safe for sensitive skinMy youngest kiddo has sensitive skin and this is the only detergent we use. There is no scent, and clothes come out smelling clean but scent free. The price is comparable to the other brands out there and you can usually find a coupon depending on the retailer.
Packaging Related
disappointment
Convenience Usability
sam12345
1.0/5
27 February, 2025
1 reply from Customer Care team - 1 year agoThank you for sharing with us. Our team is continously researching, and performing quality tests on our Tide to ensure they arrive to you in the perfect condition. We recently upgraded our Tide Free & Gentle to improve cleaning and product aesthetics by rebalancing ingredients to provide better stain removal, less yellow product off-color, and better product clarity. We want to assure you that we don't add any perfume to this. We'd like to learn more about your experience, and would appreciate you giving us a call at (800) 879-8433.
appreciation
Aesthetics Branding
jooooordan_8096
5.0/5
24 February, 2025
2 guests found this review helpful. Did you?
neutral
Coco
5.0/5
20 February, 2025
CleanCleans great and like that it is easier on clothes!
Packaging Related
satisfaction
klink
5.0/5
19 February, 2025
Amazing ideaEasy to store and refil my smaller one that I carry to the laundry room
joy
Convenience Usability
artist123
1.0/5
17 February, 2025
1 reply from Tide team - 1 year agoThank you for sharing this with us. Our team performs rigorous quality tests on our products to ensure they arrive to you in the best condition. While we did improve our formula to increase the cleaning power and aesthetics of our Tide Free & Gentle, we want to assure you that we are still not adding in perfumes to our Tide Free & Gentle. We'd like the opportunity to learn more about your experience, and would appreciate you giving us a call at (800) 879-8433.
appreciation
Aesthetics Branding
sarahm1170_2202
4.0/5
16 February, 2025
Works greatLove this unscented detergent, super effective on stains and great value for money! Does not cause any skin sensitivity. Packaging is great, easy to pour from.
Packaging Related
satisfaction
Convenience Usability
Do h teh
1.0/5
15 February, 2025
1 reply from Customer Care team - 1 year agoThank you for sharing your experience with us. Our team is always performs rigorous quality checks on our Tide Free & Gentle to provide you with the best washing experience, and we're sorry to hear that it was producing too much suds. This can sometimes be a result of overloading your washer or using too much laundry detergent for your load size. We recommend to ensure you aren't overloading your washer and to follow the dosing instructions. We'd like to learn more about your experience, and would appreciate you giving us a call at (800) 879-8433.
Packaging Related
appreciation
Convenience Usability
Lola
5.0/5
12 February, 2025
Tide CleanTide has always been my laundry detergent I believe in the product hope it’s truly fact what is detail on bottle
Packaging Related
neutral
Allisha
1.0/5
11 February, 2025
1 reply from Tide team - 1 year agoWe appreciate you taking the time to share your feedback on our detergent, Allisha. Our team wants to assure you we thoroughly test all of our ingredients to ensure they are safe for you to use when used as directed, before putting them in any detergents. Burns are certainly not something that we would expect. Safety is our top priority and based on what you shared we recommend discontinuing use of this Product. We'd love to hear more about your experience in order to make a complete report to our Safety Team, and to help you further. Please hang on to the product and give us a call at (800) 879-8433
Packaging Related
appreciation
RabbitRun27
1.0/5
8 February, 2025
[This review was collected as part of a promotion.] I don't know why they decided to add benzisothiazolinone (BIT) to this, but now anyone who's allergic to this or the related methylisothiazolinone (MI) or methylchloroisothiazolinone (MCI) can't use it. I was lucky enough to catch it before I used it, otherwise I would have broken out in a rash. This is one more thing to add to the list of products I can't use.
Packaging Related
frustration
Durability
ceejayng
1.0/5
6 February, 2025
1 reply from Customer Care team - 1 year agoWe're very sorry you've experienced hives and swollen skin, Ceejayng. Our products undergo many quality checks, and are evaluated as safe when used as directed. Because you're experiencing this reaction, we recommend that you discontinue use of product, and speak with your doctor if symptoms persist. We take your report seriously, and would like to learn more details to further assist you. Please give us a call at 1-800-879-8433 from 9AM -- 6PM EST Monday–Friday.
Packaging Related
appreciation
Aesthetics Branding
Itchy Californian
1.0/5
5 February, 2025
I am covered from head to toe with a terrible skin rash. Waking up in the middle of the night scratching myself raw. My skin is torn to bits. I’ve been keeping a food diary for weeks, have undergone expensive allergy tests only to find out that I have no new allergies, but Tide has changed their formula without any warning. I’ve been using Tide my entire life. This is more than an upset. It’s an outrage.
Packaging Related
disappointment
Durability
kachow
1.0/5
4 February, 2025
1 reply from Customer Care team - 1 year agoWe're very sorry to hear that you're experiencing hives after using Tide Free & Gentle Liquid Detergent. Please know that our products are thoroughly tested to be safe when used as instructed, so we appreciate you bringing this to our attention. While Tide Free & Gentle is designed to be hypoallergenic and gentle on sensitive skin, individual reactions can vary. We're sure you already have, but please discontinue the use of the product, but please hold onto it for a few weeks in case our team needs any additional information. In the meantime, we recommend speaking with a doctor for any potential health concerns you may have. To make sure this gets the attention it deserves, we'd like to gather more information about your experience to share with our Safety Team and to help us best assist you. When you have the chance, please give us a call at (800) 879-8433.
Packaging Related
appreciation
Aesthetics Branding
Finicky
5.0/5
4 February, 2025
Clean detergentPerfect laundry soap for sensitive skin
Packaging Related
neutral
Convenience Usability
orangesouth
1.0/5
30 January, 2025
1 reply from Customer Care team - 1 year agoEnsuring your fabrics get clean and smell fresh is one of our top priorities, so we're very sorry to hear about this. When using the right amount of detergent for your load size, this isn't what we would expect. We'd like to connect about this, and tell you more about our Tide Clean Boost Fabric Rinse as it removes 3X odor and residue vs. detergent alone. Please call us at (800) 879-8433.
Packaging Related
neutral
Convenience Usability
bradleyp412
2.0/5
28 January, 2025
1 reply from Customer Care team - 1 year agoThere's nothing more important to us than the safety and satisfaction of our uses, so we're truly sorry to hear about your experience. We do extensive safety testing to ensure our detergent is safe to use when used as directed, so this is the last thing we expect, especially since our Free & Gentle Detergent is designed for sensitive skin as it doesn't contain dyes and perfumes. Please discontinue using it and give us a call so that we can make a detailed report to team and help you further. We can be reached at (800) 879-8433.
Packaging Related
satisfaction
Aesthetics Branding
Dannieslist
1.0/5
25 January, 2025
4 guests found this review helpful. Did you?
neutral
kristinp54_796
4.0/5
24 January, 2025
Tide Free and Gentle Laundry DetergentMy husband and I bought a 2.72 L (2.87 US Quart) (92 Fl. Oz) bottle of Tide Free and Gentle liquid laundry detergent. Formulated for sensitive skin with no dyes or perfumes, this bottle does 64 loads. It really does get our clothes nice and clean!
Packaging Related
neutral
Convenience Usability
Nancy
1.0/5
23 January, 2025
1 reply from Tide team - 11 months agoThank you for bringing this to our attention, and we hope your feeling much better, Nancy. We're committed to ensuring our Tide products are put through extensive safety tests. We understand that everyone has varying sensitivities, and if you're experiencing rashes from your Tide Free & Gentle, we recommend discontinuing use. We want to learn more about your experience, and would appreciate you giving us a call at (800) 879-8433.
appreciation
kims49_2823
4.0/5
15 January, 2025
Use for sensitive skinThis is my go to laundry detergent! My sensitive skin needs gentle and free from other nonessential additives. It leaves my clothes clean and is affordable.
neutral
Convenience Usability
CourtneyK
1.0/5
13 January, 2025
New formula is awful! Stinks!The new formula smells absolutely awful! Like pure chemicals! Stinks! It's now a gross brown color also, bring back the clear!
Packaging Related
anger
Aesthetics Branding
Gaby
5.0/5
10 January, 2025
TideNo color, no stains very good to remove stains too
satisfaction
Aesthetics Branding
Haley20
1.0/5
5 January, 2025
5 guests found this review helpful. Did you?
neutral
Itching in the Midwest
1.0/5
2 January, 2025
8 guests found this review helpful. Did you?
neutral
MrEd
5.0/5
26 December, 2024
QuestionI love this product. I have a question. Does Tide Free and Gentle contain any fabric softener? I wouldn't think so but had to double check because I can't have it. Thanks very much.
disappointment
Amisha
5.0/5
25 December, 2024
Great productI tried this product for free in exchange for my honest opinion. This Up & Up Baby Laundry Detergent for my little one's clothes, and I couldn't be more pleased with the results! As a parent, it's important to me to find products that are gentle yet effective, and this detergent hits the mark perfectly. This laundry detergent has a pleasant smell and effectively removes stains from clothes. This detergent is really gentle on skin, especially sensitive ones. Highly recommended.
satisfaction
Ksmith44
3.0/5
22 December, 2024
HivesThis new formula caused an allergic reaction and I have hives everywhere.
neutral
vanderheiden
2.0/5
18 December, 2024
1 reply from Customer Care team - 1 year agoWe’re sorry to hear you're not enjoying the smell of our detergent! We understand that preferences can vary from person to person, and we design our products with our customers in mind, in hopes that you'll love it as much as we do. So we apologize that that's not the case this time. Please know that comments like yours are how we determine the decisions we make about future products and changes, so you can be assured that we will be sharing your comments with the rest of our team! If you'd like to tell us more, and so we can help you find a scent you may enjoy more, give us a call: (800) 879-8433
Packaging Related
joy
Aesthetics Branding
Dana W
1.0/5
14 December, 2024
1 reply from Customer Care team - 1 year agoWe’re sorry to hear this has been your experience with our detergent, Dana! Our team wants to assure you we thoroughly test all of our ingredients to ensure they are safe for you to use before putting them in a product. This is not an experience we would expect. Safety is our top priority and based on what you shared we recommend discontinuing use of this Product if you haven't already done so. We'd love to hear more about your experience in order to make a complete report to our Safety Team, and to help you further. Please hang on to the product and give us a call at (800) 879-8433
Packaging Related
joy
Kcorco
2.0/5
14 December, 2024
1 reply from Customer Care team - 1 year agoWe appreciate you taking the time to share your feedback on our detergent. Our team wants to assure you we thoroughly test all of our ingredients to ensure they are safe for you to use before putting them in a product. This is not an experience we would expect. Safety is our top priority and based on what you shared we recommend discontinuing use of this Product. We'd love to hear more about your experience in order to make a complete report to our Safety Team, and to help you further. Please hang on to the product and give us a call at (800) 879-8433
Packaging Related
appreciation
Houstoncustomer
1.0/5
5 December, 2024
1 reply from Customer Care team - 1 year agoWe're so sorry to hear this. Due to the rigorous health and safety tests that our detergents go through, this isn't something we'd expect. Your well-being is our top priority, so we hope you're feeling better. If you haven't, we recommend that you discontinue using this detergent. So we can learn more and make sure you're ok, we ask that you please call us at (800) 879-8433.
Packaging Related
neutral
sarahb1849_1565
4.0/5
3 December, 2024
Works wellI will only use clear tide! I switch between this and Arm Hammer, but I think this one works better. It's a little pricey, but lasts long when ypu only use the amount your supposed to. The packaging is tall and sleek, so it fits well in my cabinet.
Packaging Related
disappointment
Convenience Usability
Lisa3366
1.0/5
2 December, 2024
Formula change gave me a horrible rashI have sensitive skin. I don’t think you (the company, not the unfortunate employees who has to read this) care, or understand what that Really means. It means I didn’t know what was happening to me until it literally exploded across my body. I didn’t know you were making changes to your product until the skin on my chest, under my arms and between my legs turned in half a day into burning, itchy skin that is so swollen with Tide rash there are no more pores. When I try some new product I try it in a focused way. For example, body lotion I’ll just try it on my hands and if they start burning or itching, the skin changes color I wash it off and don’t use it again. I don’t just put it all over my body and whatever happens, happens. What are you thinking? You can’t just put whatever you want in a product- like Benzisothiazolinone, which by the other reviews seems to be a problem - like you did over this past year to the “free
Packaging Related
anger
Aesthetics Branding
tidedisappointment
2.0/5
2 December, 2024
1 reply from Customer Care team - 1 year agoIt's disappointing to hear this because Tide is designed to provide exceptional cleaning and whitening. Some tips to get the best results with your Tide detergent are: be sure to not overload the washer, and to use the recommended amount of detergent for average water hardness, a little more in very hard water, a little less in very soft water. Also sort clothes by color and fabrics so that you can use the hottest water that is safe for the fabrics, and use the correct was cycle for the types of fabrics you are washing together. If you notice stains before washing, try pre-treating them.
Packaging Related
disappointment
Aesthetics Branding
Jitter
1.0/5
29 November, 2024
1 reply from Customer Care team - 1 year agoWe hope you’re feeling better. Our Safety Team works tirelessly to ensure all our ingredients are safe to use. We’re sorry to hear this because nothing is more important than your safety and comfort. Please reach out to us at your earliest convenience, we'd like to collect further details from you about your experience with your Free & Gentle purchase. You can reach us Monday through Friday, 9:00am - 6:00pm EST, at 1-800-879-8433. Thank you, and we look forward to hearing from you.
Packaging Related
appreciation
Aesthetics Branding
Frustrated2024
1.0/5
28 November, 2024
1 reply from Customer Care team - 1 year agoWe're so sorry to hear about your daughters eczema flare up and rashes, and we really appreciate you taking the time to let us know. Tide Free & Gentle had a formula upgrade earlier this year to improve cleaning and product aesthetics by rebalancing ingredients to provide better stain removal, less yellow product off-color, and better product clarity. However, we want to assure you that all of our products are thoroughly tested to make sure they're always safe and effective to use as directed, so this is not what we'd normally expect, and we're very grateful to you for sharing your experience with us. For now, we recommend discontinuing use of your product, but please hold on to the container and give our team a call at (800) 879-8433, any time from 9:00AM-6:00PM EST Monday-Friday or 9:00 AM-5:30 PM EST Saturday, so that we can learn more and assist you with this further!
Packaging Related
disappointment
Aesthetics Branding
Sammi
5.0/5
22 November, 2024
LoveUse it for all our clothes including baby’s clothes
neutral
nicolep646
3.0/5
15 November, 2024
SimpleOverall good detergent. I try to use detergent and cleaning products with less additives. This detergent leaves my clothes feeling and smelling clean but not overpowering with a scent which I like. It’s also he efficient.
Packaging Related
disappointment
Convenience Usability
Arielle C
2.0/5
11 November, 2024
Isothiazolinone added to formula[Benzo]Isothiazolinone added to the formula, and this is no longer safe for our household. Bottles purchased in Nov 2024 have the new formula.
Packaging Related
appreciation
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